The Write Blog
AI in Content Marketing: How Will it Impact Content in 2023?
When you hear the phrase “artificial intelligence” (AI), you might imagine sentient machines determined to take over the world. In reality, AI has become a useful tool many of us use every day – think Siri or Alexa. AI in content marketing has also become...
How to Write Infographics: Your Complete Guide to Stellar Copy
Infographics are an incredibly popular online resource. According to HubSpot, they are the fourth most popular type of content used by marketers. The popularity of infographics comes from several factors: They’re visual and textual, making them a powerful vehicle...
12 Crucial Copywriting Skills Every Writer Needs to Succeed: Beyond the Basics
Being a successful copywriter requires a specific set of skills. Understanding those copywriting skills is important when you’re a business trying to hire a writer. Your goal should be finding a copywriter that can go beyond the basics of strong writing,...
How to Write a Press Release: 11 Tips to Fresh Copy
While press releases are an essential part of online marketing and digital communications, they’re tough to write, and few people understand their structure. Because of this, many companies and marketers hire expert writers or journalists to write press releases...
What Is Direct Response Copywriting?
Direct response copywriting is the antithesis of the ad copywriting you see on TV. Those TV copywriters are focused on a long-term game. They want you to remember their product if or when you see it on supermarket shelves. In contrast, direct-response copywriting...
Featured Posts
Your Ultimate Guide on How to Write an Ultimate Guide (Infographic)
There is definitely some Matrix-like inception going on in today's blog. We've created the...
6 Super Simple Tips for Writing Clear Sentences
In content, there’s not much worse than bad writing. Bad writing can turn a great idea into...
5 White Hat Link Building Practices Essential for Ethical SEO
When you’re in a crowded conference room, there are usually two types of introductions. You might...