How it Works: Our Process & Order Cycle

How We Work

Learn about our process at Express Writers.

How We Work (in 4 Steps)

1. Sign Up

Register here in a few easy steps. As soon as you register, you’ll have a client account! You can go shopping in the Content Shop, or have us load a cart for you.

2. Checkout

You can checkout with a cart link or by selecting your products in our custom-built, SSL-secured Content Shop, using PayPal, credit card, or pre-pay.

3. We Create

Fill out your project details in the guided input forms for management to start your project. Or, have our team guide you through the forms. Then, we assign, create, edit, and deliver!

4. You Approve

Our QA and management team uploads content to your account for review! You have 14 days to request up to 2 free revisions.

See How it Works for Agencies

Easy-to-Understand Writing Levels

A more in-depth look at how we operate. No complications here: we run on transparency.

What To Avoid in Writing Services

Have you encountered this before in the writing agency industry? One-star writer, two-star writer, three-star writer. Make sure you read the fine print. When you do, you’ll typically find things like: “May contain grammar, spelling, and wording issues. Will require editing. Not suitable for most clients.” Why would you pay for something like this?

Meet our RIGHT and FAIR Level System

At Express Writers, there’s nothing we take more seriously than quality. All of our writers undergo testing, and only 2% of them pass. And we don’t stop here: they are continuously trained in search engine updates. From Google updates to the value of storytelling, our writers are trained in best online content practices. We offer three writing levels, proofread at every level, and varying in expertise level to match our clients’ needs: general, expert and authority.

How To Know Which of Our Copy Levels Is Right for You

General Copy

If you need lightweight content in a general industry, this level will work for you. This is when you don’t need heavy research done. Ideally, you are in a non-competitive niche. Example: you’re a large corporation selling promotional materials, like T-shirts and pens.

Does not include: deep research, industry expert writer. See general content pricing rates.

Expert Copy

Perfect if you need content that proves you know your field, with deep research included. This writing level conforms to Google’s E-A-T standards, and includes us matching up your project with an industry-expert writer. Ideally, you are in a niche with moderate competition. Example: you’re a law firm, or a marketing agency.

Does include: deep research, industry expert voice. See expert content pricing rates.

Authority Copy

Perfect for when you need a piece that “wows.” This writing level conforms to and exceeds Google’s E-A-T standards. You get an industry expert writer that has passed our authority content training, in-depth research and editing, and deep SEO optimization. Example: you’re a web design company that targets clients all over the world.

Does include: our Authority copywriters, SEO research, and custom-designed images. See Authority content rates.

Lifecycle of Your Content Order

Everything you wanted to know about what happens to your project when you've started an order.

Your Input

As soon as you order from our Content Shop, your project officially starts when you send us your relevant project details, either via a spreadsheet and simple upload (bulk clients) or by filling out our product forms that appear after purchase.

Assigning

Our Content Manager takes your project and assigns it to one of the hand-picked creators in our team that best fits your topic, industry, and content type. See some of our writers.

Creating

Under the direction of our Content Manager and editorial team, our writers – or designer or strategist, depending on your project – create the copy and all related elements for your project.

Editing

Our content marketing focused editorial staff reviews the content according to a unique 5-point quality process we've developed. If the writer's work doesn't meet any of our quality standards, it will go back for revision.

Additional Creation

This depends on what you purchase. If you purchased an ebook, whitepaper, or authority copy, step 5 will include our designer hand-creating graphics for your content. Or, if it's a package, we'll draft content onto your social media profiles or blog at this stage.

Your Review

Your content passes our editorial review, is completed, and uploaded to your order for you to review. You can ask for up to two free revisions within 14 days of receiving your project, per our policy, and start another order.

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Our Core Values

A look beneath the hood here at Express Writers.

Greatness
We don’t settle. We believe in greatness and we deliver it every time. We provide creative, authoritative, influential content penned by gifted writers (98% of our applicants don’t make our cut).
Tailored Solutions
We believe in custom-made, tailored content solutions. Your business is unique and your content should match it. Our writers create compelling copy to give your content a voice sure to match your brand and break through the noise.
Results
We believe in measurable results. No one wants content just for the sake of filling pages. Our content is always created with improving your bottom line in mind: ranking highly in Google, standing out in a crowd of content, and impacting your readers.
Learning
We believe in continuous learning. We set industry standards not just by hiring the best 2%, but also by continuously mentoring our team members in SEO and content marketing trends.
Editorial Process
We believe in a strong editorial review process to ensure the effectiveness and accuracy of our content. Our content marketing-trained editors follow a unique content checkpoint process which goes far beyond just typos.
Fairness
We believe in fairness. All our services and packages are fairly priced so that you get excellent ROI from every piece of content we produce.

82,550,000 +

Words Written

5K +

Valued Clients