SEO

SEO vs. Advertising: Does SEO Content Outperform Advertising? (Hint: Heck yeah, it does.)

SEO vs. advertising. It seems like a focus of hot debate … but is it really? Marketers selling you advertising space would love to debate the finer points and point out all the technicalities. But that’s exactly what they are – technicalities. With no real foot to...

What Are Google Core Web Vitals? A Content Creator’s Perspective

Think it’s just good content that will land you at the top of Google? Think again. Google is always looking for ways to improve the results it delivers to searchers. So, to absolutely no one’s surprise, it’s rolling out yet another set of ranking signals that content...

How to SEO Optimize Your Blog Posts in WordPress: 8 Easy Steps You Can Follow

SEO optimizing your blog posts in WordPress is a must-do for earning rankings, wooing targeted traffic, and nabbing blog ROI. After all, if you spend all that time producing a wonderful piece of content, you need to give it legs to stand on. Without SEO, you’ll put...