Thought Leadership

Just a few months after celebrating the 9th anniversary of Express Writers, two weeks ago I had a wonderful opportunity to be a special guest on AgoraPulse Social Pulse Weekly, hosted by the lovely Jennifer Watson. It was such a great talk! ? And very relevant to our...

It’s hard to believe that this May marks nine years in business for my team at Express Writers. We’re very fortunate, if you consider the scary statistics surrounding business tenure. 20% of new businesses fail in their first two years, 45% fail in the first five...

Ever wonder why some brands vanish into obscurity while others enjoy viral popularity? Or why certain brands pop into your head when you see certain colors? Why some businesses withstand pandemics, a decade of ups and downs and make it... while others die by the...