SEO content is one of the most consistently effective ways to attract web traffic. In today’s increasingly competitive environment, however, writing SEO content that ranks in Google is hard to do. In fact, about 7.5 million new blogs are posted every single day, which means standing out from the crowd is harder than ever. How … Read more
So you’re writing a blog. Good writing starts with a good SEO blog outline, but in the age of search engine optimization, “good” can mean a lot of different things. Should your outline be optimized for top search engine results placement? For maximum reader engagement? For clarity and economy of language? In the attention ecosystem, … Read more
At Express Writers, you often hear us mention “done-for-you” content marketing in our blogs, and on our website, and we even boast about it in some social media posts. But what does done-for-you content marketing entail? For those who have wondered what DFY content is, how it works, and the benefits of seeking providers who … Read more
Maintaining a regular blog is a valuable marketing tool that can help businesses connect with their customers and grow their business. According to a study published by HubSpot, companies with blogs are more successful than those without. These companies receive, on average, 55% more visitors and get 97% more inbound links. With powerful statistics like … Read more
Many businesses are so focused on gaining new customers, that they sometimes forget about the ones they already have. Your loyal customer base is one of the most valuable resources you have. Show your customers you still appreciate them with valuable content. Content marketing for brand loyalty is a great way to invest in your … Read more
The holiday season is a special time of year. Many of us spend time with friends and family, give thanks for the things we have, and share gifts with our loved ones. But when you run a business, the holiday season is likely the busiest time of the year for you. Planning in advance and creating … Read more
88% of online shoppers reported that they wouldn’t return to a website if they previously had a bad user experience. Yet only 55% of companies currently conduct user experience testing on their sites. You may not realize it, but user experience could make or break your website. Meanwhile, many companies fail to see if their sites … Read more
Did you know the Express Writers team is filled with carefully handpicked content creators? In addition to our behind-the-scenes team, our expert content writers are passionate about producing quality content. And we couldn’t be more grateful! With the help of our team, we have had the privilege to serve over 5,000 clients, ultimately completing more … Read more
According to HubSpot’s State of Inbound report, 80% of marketers feel content creation is a top priority. We have to agree. To stand out online, the best way to do that is through your content. While many marketers recognize the importance of great content, not everyone is in the same boat. Sometimes it takes some … Read more
Content alone will do nothing to improve your marketing results. (But you know that.) Pushing out content with no direction, no strategy, no purpose, no goals, and no targeted audience will just end up wasting time and money – even if your content is beyond incredible! So, that begs the question – What does your … Read more