Our Editor Went to the Digital Summit Detroit 2019 Conference: Top 3 Insights

Our Editor Went to the Digital Summit Detroit 2019 Conference: Top 3 Insights

This is a guest blog from our staff editor, Jillian. Ah, marketing conferences! If you’re anything like me—you cherish these days away from the office to soak up as much knowledge as possible (while also frantically writing notes and wishing the speaker stayed on the slide for one second longer). It’s an adrenaline rush like … Read more

Joe Pulizzi’s MKTG 2030: 7 Laws of Content Marketing (& Other Takeaways From Content Marketing World 2019)

Joe Pulizzi's MKTG 2030: 7 Laws of Content Marketing (& Other Takeaways From Content Marketing World 2019)

Content Marketing World 2019 was another incredible event in Cleveland, with nearly 4,000 content marketers in attendance, terrific keynotes and sessions, and amazing conversations. Oh, and the best conference swag. (I admit to being the attendee that got in line four times to win a sloth for my five-year-old. The fourth time in line, I … Read more

How to Use 5 Types of Content to Grow Your Online Authority (Recap of My Live Talk for #SocialMediaBootcamp in Austin, Texas)

How to Use 5 Types of Content to Grow Your Online Authority (Recap of My Live Talk for #SocialMediaBootcamp in Austin, Texas)

Last week on Friday, I had the honor of speaking at Jessica Campos’ event, a Social Media Bootcamp right here in Austin, Texas. It was exciting for two reasons: for one, it was at The Capital Factory, a dream speaking venue in downtown Austin. For another, I had a fantastic host: Jessica is the founder of … Read more

The 7 Do Not’s of SEO in 2019 and Beyond (Search Engine Journal Webinar Recap)

The 7 Do Not's of SEO in 2019 and Beyond (Search Engine Journal Webinar Recap)

SEO to content is like paleo chocolate frosting to a paleo chocolate cake. (Ever had one of those? They’re decadent, AND good for you. ) It seriously is that important–and impactful–in content marketing. SEO-focused content marketing has powered our own organic marketing at Express Writers for years. Without good SEO practices, your content will miss out on the possibilities of … Read more

I Gave a 4-Hour Workshop on Content Writing to A Healthcare Firm. Here Are My 3 Takeaways

I Gave a 4-Hour Workshop on Content Writing to A Healthcare Firm. Here Are My 3 Takeaways

This March, I had the honor of teaching my first paid content writing workshop. (I’m stepping out of my comfort zone by taking my first in-person speaking engagements this year. Till now, I’ve done webinars, podcasts, and lots of video. This January, I gave my first 20-minute live talk to a mastermind here in Austin, … Read more

I Gave My First Live Talk on Profitable Content in Austin, Texas. Here’s How It Went.

I Gave My First Live Talk on Profitable Content in Austin, Texas. Here's How It Went.

I’ve written two books… created an agency that allows me to work from wherever, whenever… and have been named a leader in content marketing (of which I’m so honored!). What comes easily to me is writing. What doesn’t come easily is speaking. I was brought up in a cult from which I escaped shortly after … Read more

CMWorld 2017: 9 Top Attendance Takeaways & 3 Event Networking Tips (What I Learned as a First-Time CMWorld Attendee)

CMWorld 2017: 9 Top Attendance Takeaways & 3 Event Networking Tips (What I Learned as a First-Time CMWorld Attendee)

I’ve always wanted to go to CMWorld. Like, since I started out 6 years ago in the industry. If you know anything about me, you know that I started Express Writers back in 2011, at 20 years old, with $75: and through consistent content creation, I’ve been able to reach clients and grow to a … Read more