The Write Blog
Why Businesses Are Set to Spend $600B on What’s Important: Content Marketing
Let me ask you: Who would you say is the current king of marketing? Maybe ads, commercials, even brand ambassadors? The answer is none of these. The true king of marketing is content — and quality content at that. The majority of businesses already understand this...
#ContentWritingChat Recap: Succeeding as a Creative, Introverted Entrepreneur with Kim Beasley
For this month’s chat, we wanted to do something a little different to our normal topics. We decided to chat about what it means to be an introvert and a business owner. After all, it seems so many people in the entrepreneurial community these days are actually...
5 Reasons You Need a Content Writer
I know why you're reading this blog. Dream with me for a minute. ? Imagine a near-distant future where we're all gathering together freely once more. ? You and I are attending the year's biggest content marketing conference. Before we head to the event center for...
The Cost of Bad Writing: Why Companies Spend $3B a Year on Writing Errors
Sure, good writing is essential for writers. What about everyone else? It can't be that necessary, right? The answer is yes, it is. Writing, and writing well, is a critical skill for anyone — especially those in business. The true cost of bad writing is lost...
When to Get a Writer for a Case Study: Everything You Need to Know
You’re an expert at what you do, and it shows every day in the form of happy clients. What better way to convince prospects that you can do the same for them than by illustrating all the ways you’ve helped your clients succeed? After all, nothing carries more...
Featured Posts
#ContentWritingChat Recap: Establishing Yourself as a Thought Leader in Your Field
By now, you’ve probably heard the phrase “thought leader” thrown around quite a bit. But what...
7 Content Engagement Metrics You Should be Monitoring at All Times
It’s no secret that content marketing is a powerful, effective way to increase brand awareness and...
Understanding People-First Content: What It Is and How to Write It
It’s always been important that you develop content your audience finds useful, but for years,...