The Write Blog
What is Pillar Content? How to Write Pillar Pages That Resonate with Readers and Earn Higher SERPs
By now, you probably know that content is the foundation of a successful SEO strategy. The problem with content is when companies put too much emphasis on the number of blog posts, rather than the value of the information inside. Assaulting your readers with a...
#ContentWritingChat Recap: Building an Authentic Online Brand with Janet Machuka
These days, having an authentic online brand is a huge factor in your success. After all, people want to know that you’re genuine and that they can trust you. They also want to feel connected to you and your brand. Without trust, you simply cannot expect to be seen...
SEO vs. Advertising: Does SEO Content Outperform Advertising? (Hint: Heck yeah, it does.)
SEO vs. advertising. It seems like a focus of hot debate … but is it really? Marketers selling you advertising space would love to debate the finer points and point out all the technicalities. But that’s exactly what they are – technicalities. With no real foot to...
What Are Google Core Web Vitals? A Content Creator’s Perspective
Think it’s just good content that will land you at the top of Google? Think again. Google is always looking for ways to improve the results it delivers to searchers. So, to absolutely no one’s surprise, it’s rolling out yet another set of ranking signals that...
In-Depth Tutorial: How to Update a WordPress Blog Post for More ROI
Picture this: You’ve built a solid WordPress blog that’s driving traffic to your site. You have a ton of content now. How do you continue to produce quality content that attracts new visitors and keeps people coming back for more? The answer is surprisingly simple....
Featured Posts
What Does the Google Helpful Content Update Mean for Content Marketing?
As an online content creator, it’s essential to pay close attention when Google makes algorithm...
How to Create (and Manage) an Email Newsletter Your Audience Loves
Email marketing is a fantastic method for attracting and retaining customers for the long haul....
#ContentWritingChat Recap: Copywriting Hacks to Up-Level Your Content
Looking for some copywriting hacks that will help you level-up your content? Well, you’re in the...