The Write Blog
How to Sell Your Products & Services Online with Targeted Copy Using the PASOP Formula
Ever wanted to set up a sales email sequence or campaign, but had no idea where to start with the copy? Well, I have some good news. Copywriting formulas exist for these exact scenarios. In other words, you don’t have to start from square one or reinvent the wheel....
A Content Marketing Training Guide for Freelancers & Marketers: Skills You Need to Know & Tips to Get Hired
Today, the interest and investment in content marketing are at an all-time high. Within the last two years, it has reached peak search interest on Google and continues to hover near that mark (in the graph below, the “100” line represents peak interest): That’s...
Content Shop Update: Our Expert Copywriting Level Just Got Better!
As most of our clients already know, we're constantly updating and maintaining our services, team, and processes here at Express Writers. Quality is first and foremost at our heart. One reason I haven't sought an outside partner or funding source is that running...
Your AP Online Content Primer (Essay Writing Styles You Learned In School Vs. What Real Online Content Is)
“So what should I know about online content versus what I learned in college? Do I have to unlearn AP English?” I’ve heard that question from new writers more times than I can count. Unlearning something doesn’t seem like the best way to approach a new writing...
#ContentWritingChat Recap: Creating Content That Builds Your Brand Authority with Maria Duron
It’s no secret that content is important. What we publish on our blogs and anywhere else online plays a role role in building our authority as a brand. That’s why we need to take it seriously and put the effort into creating content that truly shines. And in this...
Featured Posts
Thank You for 9 Years in Business! Celebrating 19,900 Projects Completed
It’s hard to believe that this May marks nine years in business for my team at Express Writers....
There’s Nothing Magic About Brand-Building: How to Build a Brand That Lasts Organically Despite the Ups and Downs
Ever wonder why some brands vanish into obscurity while others enjoy viral popularity? Or why...
Understanding Keyword Traffic Volume: 10 Ideal Clients or 10,000 Visitors Who Never Buy?
Most marketers are obsessed with keyword traffic volume (also called keyword search volume). The...