At Express Writers, we’re a tight-knit team of content creators that pride ourselves on serving our clients with the best copy on the web. Since I founded the company in 2011, we’ve served over 5,000 clients around the globe. Watch our video story. Part of our structure in customizing our content and matching up our writers … Read more
As a copywriter, I wheel and deal with words. Every word I write is worth something: money in the bank, bills paid on time, food in my fridge. Needless to say, when your words are your currency, you have to be able to produce. Unfortunately, it’s not always that simple. There are all kinds of … Read more
Recently, we received this message from a past client in our inbox. “It’s been awhile since we worked together, and I went to buy from you guys again today. Wow. Your writing fees increased by double?! I won’t be using you anymore.” *shudder* Anyone else find the incorrect contraction as grating as I did? Okay, moving past the … Read more
I’m the CEO of a content creation agency that has completed over 17,000 projects in content services (blogs, web pages, content planning), since 2011. In my line of work forging and leading content creation to power many content strategies, I’ve heard just about every complaint and frustration you could possibly hear from content strategists, marketers, and … Read more
This very month, back in 2011, I was plowing the seed of an idea, hiring five writers, and coding my own website. I decided to launch the idea, and came up with a business name in five minutes: Express Writers. As we move into our 6th business anniversary (and my 7th in the industry), I thought it would be awesome … Read more
Over the weekend, we were busy beavers – we added several new products to our Content Shop! Kindle ebook formatting (with an option for a custom, made-from-scratch cover design) Marketing copy services in various formats, from flyers to brochure copy and more, under the new expert category Marketing New expert writing category: Content Marketing All of these services … Read more
You simply can’t be a self-serve menu, when you serve up content. One size does not fit all. We know this to be all-too-true, and it means that our Content Shop – and entire lineup of content services – change all the time. And the needs of our clients drive these changes. I love that … Read more
Most copywriters know exactly what this conversation feels like: “What do you do?” “I’m an SEO copywriter!” “Oh…great! So, what do you do?” When you say you’re a writer, most people assume you’re an aspiring Hemingway, tapping away at your typewriter in pursuit of the next great American novel. Unless someone has experience in the digital … Read more
The fall of 2014 seems like such a long time ago. It had only been a few months since we made the move to the Dallas area, and for the life of me I could not find my place in the land ‘o heat. Aside from my in-laws, I knew no one. I was looking … Read more
2011: the year I founded Express Writers (with $75, a bit of hope, and a lot of goal-setting: full story here.) The next five years: we grew, busted through seams, grew again, busted through seams again. We found and built our own systems to manage our growing company in 2015: a Content Shop, a writer … Read more