The Write Blog

Your authority source for practical content marketing advice.

AI and content marketing intersect globally.

AI and Content Marketing: Where Two Worlds Collide

“Don’t sleep on AI.” That’s the advice from Maddy Rose, Senior Digital Marketing Strategist at DeltaV Digital, discussing the importance of adopting AI-powered tools early to stay competitive. With 78% of organizations already reporting using AI in at least one critical business function, AI is no longer an option. It’s shaping how search engines evaluate ... <a title="AI and Content Marketing: Where Two Worlds Collide" class="read-more" href="https://expresswriters.com/ai-and-content-marketing-where-two-worlds-collide/" aria-label="Read more about AI and Content Marketing: Where Two Worlds Collide">Read more</a>
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David Ingram
how to update a wordpress blog post

In-Depth Tutorial: How to Update a WordPress Blog Post for More ROI

Picture this: You’ve built a solid WordPress blog that’s driving traffic to your site. You have a ton of content now. How do you continue to produce quality content that attracts new visitors and keeps people coming back for more? The answer is surprisingly simple. You don’t have to create brand new blog posts from scratch every ... <a title="In-Depth Tutorial: How to Update a WordPress Blog Post for More ROI" class="read-more" href="https://expresswriters.com/how-to-update-a-wordpress-blog-post/" aria-label="Read more about In-Depth Tutorial: How to Update a WordPress Blog Post for More ROI">Read more</a>
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Julia McCoy
How to Use SEO Writing for Your Blog and Website to Earn More Traffic From Google (Video)

How to Use SEO Writing for Your Blog and Website to Earn More Traffic From Google (Video)

Today’s epidemic is bringing lots of shifts. I believe the trend of search-friendly, user-first, awesome content will emerge as no longer a trend. More like, a must-have. For marketers, business owners, creators, brand builders… There has never been a better time to jump into online content, SEO, and building your online presence. Why? Before today’s pandemic, we were ... <a title="How to Use SEO Writing for Your Blog and Website to Earn More Traffic From Google (Video)" class="read-more" href="https://expresswriters.com/how-to-use-seo-writing-for-blogs-and-website-video/" aria-label="Read more about How to Use SEO Writing for Your Blog and Website to Earn More Traffic From Google (Video)">Read more</a>
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Adam Oakley
SEO Writing Success: How We Helped Ryan Stewart Create Epic Content (Client Testimonial)

SEO Writing Success: How We Helped Ryan Stewart Create Epic Content (Client Testimonial)

Ryan Stewart of the SEO Blueprint had epic ideas. He’d written about 60% of his book by the same name. There was just one little snag. The book wasn’t where he wanted it to be, and he wasn’t sure how to push it to the next level. So, he reached out to me. His book ... <a title="SEO Writing Success: How We Helped Ryan Stewart Create Epic Content (Client Testimonial)" class="read-more" href="https://expresswriters.com/seo-writing-success-ryan-stewart-testimonial/" aria-label="Read more about SEO Writing Success: How We Helped Ryan Stewart Create Epic Content (Client Testimonial)">Read more</a>
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Adam Oakley
The Future is Content Marketing Writers: How to Write Content for Digital Marketing (Video)

The Future is Content Marketing Writers: How to Write Content for Digital Marketing (Video)

Want to learn how to write content for digital marketing or become a content marketing writer? You’re in a good place. The content marketing industry has reached an incredible high: it’s about to be worth $412 billion in 2021. What’s more: 91% of B2B marketers are using and implementing content marketing. ‍ This demand naturally ... <a title="The Future is Content Marketing Writers: How to Write Content for Digital Marketing (Video)" class="read-more" href="https://expresswriters.com/how-to-write-content-for-digital-marketing-video/" aria-label="Read more about The Future is Content Marketing Writers: How to Write Content for Digital Marketing (Video)">Read more</a>
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Adam Oakley
Inbound Lead Generation With These 6 Content Types (Video)

Inbound Lead Generation With These 6 Content Types (Video)

Today, I’m super excited about the topic I’m sharing with you — how to get powerful organic lead generation results with six inbound content must-haves. These are the six we’ll go over in today’s video: Web pages Blog Posts Call to Actions (CTAs) Ebooks and Lead Magnets Lead Forms Conversation App (live chat) In today’s ... <a title="Inbound Lead Generation With These 6 Content Types (Video)" class="read-more" href="https://expresswriters.com/content-for-inbound-lead-generation/" aria-label="Read more about Inbound Lead Generation With These 6 Content Types (Video)">Read more</a>
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Adam Oakley
What is Content Marketing? (Video)

What is Content Marketing? (Video)

I’ve been practicing content marketing for nearly nine years now — and I’m not the only one. There are thousands of us content marketers out there. Not to mention, the industry itself is worth over $400 billion! But, time and time again, I still hear the question asked: “So what exactly IS content marketing?” This ... <a title="What is Content Marketing? (Video)" class="read-more" href="https://expresswriters.com/what-is-content-marketing-video/" aria-label="Read more about What is Content Marketing? (Video)">Read more</a>
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Adam Oakley
My 8-Step WordPress Blog Post Optimization Checklist for SEO (Video)

My 8-Step WordPress Blog Post Optimization Checklist for SEO (Video)

Are you search optimizing, or SEO’ing, your blog posts correctly in WordPress before you hit that Publish or Schedule button? Pre-publish optimization in WordPress is SO important, I can’t even stress how much. It’s almost a crime to spend all your time producing a wonderful piece of content around a focus keyword, just to let ... <a title="My 8-Step WordPress Blog Post Optimization Checklist for SEO (Video)" class="read-more" href="https://expresswriters.com/wordpress-blog-post-optimization-checklist-for-seo/" aria-label="Read more about My 8-Step WordPress Blog Post Optimization Checklist for SEO (Video)">Read more</a>
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Adam Oakley
3 Content Writing Tools to Help You Create Awesome Content (Video)

3 Content Writing Tools to Help You Create Awesome Content

We’re going to cover three of my favorite, most-used content creation tools to help you in the ideation stage. Ideation is arguably one of the most important stages in your content creation process. Back in 2016, after five years of creating content and hundreds of blogs created, I realized a lot of my content was ... <a title="3 Content Writing Tools to Help You Create Awesome Content" class="read-more" href="https://expresswriters.com/content-writing-tools/" aria-label="Read more about 3 Content Writing Tools to Help You Create Awesome Content">Read more</a>
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Adam Oakley