There is definitely some Matrix-like inception going on in today’s blog. We’ve created the Ultimate Guide on, well, how to write an Ultimate Guide. Here’s a fun fact: in this information age, it’s relatively easy to find guides on anything you want. The results are good, but then there comes a showstopper that immediately makes ... <a title="Your Ultimate Guide on How to Write an Ultimate Guide (Infographic)" class="read-more" href="https://expresswriters.com/how-to-write-an-ultimate-guide/" aria-label="Read more about Your Ultimate Guide on How to Write an Ultimate Guide (Infographic)">Read more</a>
Copywriting is a dynamic, valuable trade. Without copywriting, the web itself wouldn’t exist. Despite its importance, many people still don’t know what copywriting is or what a copywriter does on the daily, typing away behind their computer. The answer is a lot more complex, yet less confusing than you might think. So, what does ... <a title="What Does a Copywriter Do? (Infographic)" class="read-more" href="https://expresswriters.com/what-does-a-copywriter-do-infographic/" aria-label="Read more about What Does a Copywriter Do? (Infographic)">Read more</a>
Content marketing is effective – but I’d bet you certainly don’t need convincing. You already know how good it is: Content marketers get 6x more website conversions than non-adopters. Marketers who rate themselves as effective make sure at least 37% of their budgets go toward their content and content goals. The problem: How do you explain ... <a title="Infographic: The ROI of Content Marketing (In Numbers Everyone Understands and With a Case Study)" class="read-more" href="https://expresswriters.com/the-roi-of-content-marketing/" aria-label="Read more about Infographic: The ROI of Content Marketing (In Numbers Everyone Understands and With a Case Study)">Read more</a>
When December of 2017 came to a close, I wrote my goals for the upcoming New Year down on my whiteboard. One in particular was a big, bold goal for Express Writers, which I’ve been running for six years now (seven if you count my first year as a freelancer). I’d never physically wrote this ... <a title="Express Writers January 2018 Report (Infographic): 1.8 Million Words Written, 3 Reasons We Hit Our Busiest Month, & Policy Reminder" class="read-more" href="https://expresswriters.com/january-2018-team-report/" aria-label="Read more about Express Writers January 2018 Report (Infographic): 1.8 Million Words Written, 3 Reasons We Hit Our Busiest Month, & Policy Reminder">Read more</a>
It’s that time of year once again… The festive lights go up, holiday music starts playing everywhere, and the Christmas spirit comes alive. It also means a giant wave of holiday campaigns arriving on our social media feeds. Every business has a holiday campaign, and it can feel hard to compete – especially if your time ... <a title="A Handy Holiday Content Guide to 12+ Days of Festivities for Christmas Social Media Campaigns" class="read-more" href="https://expresswriters.com/guide-to-christmas-social-media-campaigns/" aria-label="Read more about A Handy Holiday Content Guide to 12+ Days of Festivities for Christmas Social Media Campaigns">Read more</a>
It’s Thanksgiving week, and content marketers around the U.S. are preparing for a delicious, tasty week of family, food and relaxation, and definitely no content marketing or strategy for at least a couple days. 😉 But in the days that lead up to T-Day, it’s wise to soak in all you can about creating your best content marketing ... <a title="How to Throw Down Your Best-Ever Content Marketing Spread: Thanksgiving Style (Infographic)" class="read-more" href="https://expresswriters.com/content-marketing-spread-thanksgiving-infographic/" aria-label="Read more about How to Throw Down Your Best-Ever Content Marketing Spread: Thanksgiving Style (Infographic)">Read more</a>
At Express Writers, we’re a tight-knit team of content creators that pride ourselves on serving our clients with the best copy on the web. Since I founded the company in 2011, we’ve served over 5,000 clients around the globe. Watch our video story. Part of our structure in customizing our content and matching up our writers ... <a title="General, Expert, Authority: What Differentiates the Content Levels at Express Writers? (Infographic)" class="read-more" href="https://expresswriters.com/content-levels-infographic/" aria-label="Read more about General, Expert, Authority: What Differentiates the Content Levels at Express Writers? (Infographic)">Read more</a>
If little boys are made of snakes, and snails, and puppy dog tails, and little girls are sugar and spice, and everything nice, what is the perfect blog post made of? Luckily, it’s a selection of ingredients you probably already have in your content “pantry.” While throwing together the perfect blog post can feel intimidating, ... <a title="The Recipe for a Perfect Blog Post (Infographic)" class="read-more" href="https://expresswriters.com/recipe-for-a-perfect-blog-post-infographic/" aria-label="Read more about The Recipe for a Perfect Blog Post (Infographic)">Read more</a>
Will content marketing be a hot form of marketing, more so than ever this year? The answer, in short, is YES! According to a hot 2016 BuzzSumo content piece, the future of content is more, not less. Platforms like The Washington Post publish thousands of posts each day, and Google increases its number of indexed pages by the ... <a title="The Big 2017 Content Marketing Spend: Content Budgets by the Numbers, & How to Set Your CM Budget (Infographic)" class="read-more" href="https://expresswriters.com/the-big-2017-content-marketing-spend-infographic/" aria-label="Read more about The Big 2017 Content Marketing Spend: Content Budgets by the Numbers, & How to Set Your CM Budget (Infographic)">Read more</a>