When creating online content, optimizing web copy with keywords is an essential piece of the puzzle. But the question is, should that be your primary focus as a content creator? Although optimizing your content is essential for generating more website traffic, it’s also crucial that you’re getting that traffic to convert. When traffic converts, you … Read more
Argh, me mateys! There be fewer torrents ahead! Who doesn’t love pirates? Google, and those of us who take pride in our creations from movies to music to content. We’re not talking about spunky and sometimes spooky fantastical characters. We’re talking about real, live cyber pirates who hand users illegal versions of programs, movies, music, … Read more
Search engine optimization is a bear of a topic. Many of us feel like we’re staring down a ferocious bear as we try to wrap our heads around SEO optimization of our online copy. It can seem like a daunting task, even when we hire a professional. Today, our goal is to turn that ferocious … Read more
Today, it’s impossible to have a good digital strategy without one crucial thing: SEO. SEO or search engine optimization is the cornerstone of highly visible, highly relevant online content. And the best brands know they need great SEO copywriting services to help them climb to the top. Why, you ask? Simple: ranking on the web … Read more
Are you a newbie Webmaster wondering why SEO copywriting is such a big deal? Let’s start by saying it is a really big deal because almighty Google keeps changing their search algorithm. So what does this exactly mean for you? It simply means that you have to create content that will be appealing to this … Read more
Website traffic is an extremely crucial element when it comes to SEO copywriting. It is no secret that the online business environment is highly competitive, hence the reason today’s smart business owners have turned to SEO copywriting services to help them achieve and maintain the high ranking of their website on top search engines like … Read more
Successful SEO copywriters know that having a great headline is their very first conversion opportunity, even though they know that much of their headline display in Google is actually based on pixel width (which is about 470 pixels or thereabout). Many copywriters typically stick to a specific character amount – about 65 to 70 characters … Read more
So here we are, seasoned SEO experts and newbie writers that aren’t even sure of SEO’s meaning. What do we know about SEO writing and what do we think we know? What Do We Know About SEO Writing? Below, I will share four facts and four myths that are believed, in some cases, … Read more
Organic content marketing. Non-paid search engine optimization. Holistic inbound marketing. Whatever name you call it, this type of marketing is all you need to get noticed online. Paid search and advertising can only take you so far – you need to keep funneling money into these channels to keep them alive and working. You’re paying … Read more
Much of the time, when businesses say they want good copywriting, they mean they want good SEO copywriting. There’s a great reason for this: SEO copywriting helps your page rank in the search engines, which helps drive traffic to your site. That’s a big deal. It also helps you become a big deal on Google. … Read more