SEO & GEO
20 Tips For Becoming An SEO Writing Superstar
They say that SEO writing is hard. They say there’s too much to learn. That, unless you really dedicate yourself, you’ll never make it. Plus, Google changes their algorithms so…
Topic Hub
SEO & GEO
SEO earns visibility in search engines. GEO (generative engine optimization) earns citations inside AI answers. This hub covers both. We approach it as citation, not ranking: clear answers, structured content, and claims backed by named experts and primary sources. That earns a quote from Google’s AI Overviews, ChatGPT, and Perplexity, and trust from readers. Human-authored, expert-led, AI-assisted.
155 articles · updated weekly
SEO & GEO
It’s Official: The Death Of Google Authorship
We've really had the run-around on Authorship, thanks to Google's ever-changing brain. Just when we thought all that hype was only that, we hear that Google has killed it. Completely.…
SEO & GEO
Did Exact-Match Keywords Get Replaced By Close Variant Keywords In Google Adwords?
Image Source: thenextweb.com Bring out your Google notebook again; Google is making another major change and this time it is to Google AdWords. Just when we all start to get…
SEO & GEO
Do Authorship Images Live On? Search Engine Land Says Yes, Now Google Say No
Image Source: searchengineland.com Google is the ultimate everything on the Internet, from search engine to social media, they seem to have something for everything. It was no surprise that Google…
SEO & GEO
The Unofficial Official Google Pigeon Update
In recent news, it appears that the people have given Google’s Panda 4.0 algorithm a loving nickname: Pigeon. What do a pigeon and a panda have in common? They both…
SEO & GEO
The Future of SEO: Topics Instead of Keywords
Recently, there’s been a big push in the SEO community toward “topics rather than terms.” While the SEO of yesteryear was obsessively focused on keyword research and inclusion, today’s SEO…
SEO & GEO
Is Keyword Rich Anchor Text No Longer Useful In SEO Content?
Like Scrooge's ghost of Christmas past, the keyword rich anchor text, once a very much alive and powerful way to get backlinks, has completely gone out of style. It's no…
SEO & GEO
Still Spending Money On Links? Why You Should Buy Content Instead
Back in the "pre-historic" days of Google, just before the first major Pandas rolled out in all their glory, there was such a thing as links. Through the use of links, from the use…
SEO & GEO
Local SEO: How To Optimize & Rank With Well-Written Landing Pages
One way online content really wins the game for Internet marketers is through local keyword optimized landing pages. How so? Well, let's put this in action. For example, if someone…
SEO & GEO
What Happened To Google Authorship?
In a nutshell, here’s what’s actually happening to Authorship. First—no, it isn’t completely gone; Authorship still exists. Secondly—yes, Google has made a major change to it, and yes, that means…
SEO & GEO
Google Cracks Down on Spam with Panda 4.0 Algorithm Update
Image Source: www.famousbloggers.net Apparently, Google doesn’t plan to stop pulling rabbits out of its white hat anytime soon. Over the past weekend, Google has started rolling out a brand-new algorithm…
SEO & GEO
10 SEO Writing Mistakes That Will Hurt Your Rankings
These days, webmasters have to invest a considerable amount of time, money and energy in the right optimization tactics to stay in Google’s good graces, including correct SEO writing. If…
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Quarterly notes from senior content marketers.
Real practice from the people who write and edit the work. No AI fluff, four times a year.