Topic Hub
SEO earns visibility in search engines. GEO (generative engine optimization) earns citations inside AI answers. This hub covers both. We approach it as citation, not ranking: clear answers, structured content, and claims backed by named experts and primary sources. That earns a quote from Google’s AI Overviews, ChatGPT, and Perplexity, and trust from readers. Human-authored, expert-led, AI-assisted.
148 articles · updated weekly
Search engine optimization? Isn’t that dead? Nope! If you thought it was, then you were misinformed. SEO isn’t dead or dying, it’s simply evolving, according to our SEO predictions for…
Marketers across the web are starting to ask a big question. Is Google Plus (G+) the future of social media? Opinions are split. Let’s begin by taking a look at…
How are your web page rankings fairing? Have you sunk, swam or treaded water? In one of our New Year’s blogs we discussed the tricks of SEO optimization as they applied…
You know those houses that are all shelled in… with capsuled steel windows that can open to reveal the daylight or completely close shut to put the dwelling into twilight…
According to Moz, Google algorithm changes happen about 500-600 times yearly. That’s quite a bit of change in the way Google SERPs analyze and rank your content. The good news?…
Search engine optimization is a bear of a topic. Many of us feel like we’re staring down a ferocious bear as we try to wrap our heads around SEO optimization…
This is a direct reply in response to The decay and fall of guest blogging for SEO. If you’re up on the game in SEO, you know a big name…
Last year, search engine optimization (SEO) gurus rode a wild rollercoaster of change as Google updated a slew of search engine algorithms. New and exciting algorithm changes are expected for…
Social Media Today marks Google authorship as the new Yellow Pages. You remember how important it was to list your company in the Yellow Pages of the phone book. It…
There’s nothing worse than noticing a drop or significant change in your site’s activity without knowing what caused it. On November 15th, MozCast reported a significant temperature spike hitting 102.2.…
You’ve had it drilled into your head that you’re no longer writing for SEO when it comes to SEO content, and it's all about the reader. Google’s Hummingbird was a…
Let’s face it; the New Year is less than a month away and that means it’s time for New Year Resolutions. While most people are talking about the usual --…
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