Topic Hub
SEO earns visibility in search engines. GEO (generative engine optimization) earns citations inside AI answers. This hub covers both. We approach it as citation, not ranking: clear answers, structured content, and claims backed by named experts and primary sources. That earns a quote from Google’s AI Overviews, ChatGPT, and Perplexity, and trust from readers. Human-authored, expert-led, AI-assisted.
148 articles · updated weekly
It’s that time of year again. Thanksgiving and Christmas turkeys are being prepped. New Year’s celebrations are being planned. SEO content predictions are being made. We published a 2014 Social…
You’ve heard it repeated over and over, ad nauseum. It’s a cliched phrase. And yet, we’re going to say it again anyway (with enthusiasm!), because it’s true: Content is king.…
Argh, me mateys! There be fewer torrents ahead! Who doesn’t love pirates? Google, and those of us who take pride in our creations from movies to music to content. We’re…
You’re the king or queen of combating spam; you’ve worked hard to keep it off of your website and blog by following all of the white hat SEO tricks. You…
I covered Google’s crack down on spam with Panda 4.0 back in May, and now the search titan has struck again with yet another update (the 27th, to be exact)…
Citations and internal links are nothing new in the world of content or search engine optimization (SEO), but they are certainly starting to draw a lot more love and attention…
No one can deny that our relationship with Google has been a love / hate one, sometimes bordering on a total hate / hate rapport—because sometimes it feels as if…
They say that SEO writing is hard. They say there’s too much to learn. That, unless you really dedicate yourself, you’ll never make it. Plus, Google changes their algorithms so…
We've really had the run-around on Authorship, thanks to Google's ever-changing brain. Just when we thought all that hype was only that, we hear that Google has killed it. Completely.…
Image Source: thenextweb.com Bring out your Google notebook again; Google is making another major change and this time it is to Google AdWords. Just when we all start to get…
Image Source: searchengineland.com Google is the ultimate everything on the Internet, from search engine to social media, they seem to have something for everything. It was no surprise that Google…
In recent news, it appears that the people have given Google’s Panda 4.0 algorithm a loving nickname: Pigeon. What do a pigeon and a panda have in common? They both…
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