Topic Hub
SEO earns visibility in search engines. GEO (generative engine optimization) earns citations inside AI answers. This hub covers both. We approach it as citation, not ranking: clear answers, structured content, and claims backed by named experts and primary sources. That earns a quote from Google’s AI Overviews, ChatGPT, and Perplexity, and trust from readers. Human-authored, expert-led, AI-assisted.
148 articles · updated weekly
Today is the big day: Google’s mobile algorithm update is rolling out! Or, D-Day this week—for webmasters to have their sites up to par with accepted mobile optimization standards. Since…
4/21. "Mobilegeddon." The biggest Google update since Panda and Penguin. There is a new Google update arriving on April 21, and this time around it is a large one that’s pretty…
Excuse the hiatus, folks – it’s been exactly 5 weeks since I wrote a Great Content Roundup! What exactly was I doing that was more important than the Great Content…
Google is always updating, with an algorithm change at least every few weeks. Now, in a move to help people find great, accurate content, Google is working on a content…
Dan, one of our full time writers, is the guest author of this blog. With degrees in communication and history, Dan has been a professional writer in the U.S. military…
Developing content has become the now method of getting readers from the Internet to your web pages. In the 90's, traffic was driven through keywords and although these could lead…
There have been a number of conflicting reports surrounding G+ in 2015. A handful of writers claim that Google+ is seeing its last days as a valid product and that…
When Google pulled the plug on displaying the top keyword for websites in 2011, digital marketers were scrambling to find a solution to retrieve that priceless keyword data. The dreaded…
Wait just a second – isn’t content for SEO purposes? What does my odd title mean? Well, yes, content is great for SEO, and SEO is just one of several…
If there is one thing the Internet is not, it is not devoid of news. Whether you’re Googling a specific story or perusing the latest updates, news is everywhere in…
Anyone having basic knowledge of SEO and website development is familiar with the name of Matt Cutts. A digital “friend” slash ultimate horror to many webmasters, Cutts has been the…
You’ve seen them in Google searches for a while now. You might not know exactly what they are, or you might be eyeing them hungrily, wanting to get your online…
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