There have been a number of conflicting reports surrounding G+ in 2015. A handful of writers claim that Google+ is seeing its last days as a valid product and that Google is moving to shelf it. Many of us in the tech world know that the driving force behind Google+, Vic Gundotra, has left the … Read more
The importance of online content has been growing at a fast pace over the past few years. Since 2011, when the first Panda hit down on bad content, website owners around the world realized that they needed to get well-written content in order to rank their site well, get traffic, and gain favor in the … Read more
When Google pulled the plug on displaying the top keyword for websites in 2011, digital marketers were scrambling to find a solution to retrieve that priceless keyword data. The dreaded “not provided” message sent the Internet marketing community into an uproar, with many fists shaking at Google for taking something so valuable right out of … Read more
Wait just a second – isn’t content for SEO purposes? What does my odd title mean? Well, yes, content is great for SEO, and SEO is just one of several reasons why you should be using content. Goodness knows we’ve talked about the importance of content for SEO multiple times. However, it isn’t the only … Read more
If there is one thing the Internet is not, it is not devoid of news. Whether you’re Googling a specific story or perusing the latest updates, news is everywhere in cyberspace. You can even set up specific alerts based on news categories and Google searches. A few days ago, Search Engine Land covered the hot … Read more
Anyone having basic knowledge of SEO and website development is familiar with the name of Matt Cutts. A digital “friend” slash ultimate horror to many webmasters, Cutts has been the head of Google’s web spam team and a company employee for almost 14 years. Matt Cutts surprised the online community in July 2014 with an … Read more
You’ve seen them in Google searches for a while now. You might not know exactly what they are, or you might be eyeing them hungrily, wanting to get your online presence inside. Google’s knowledge box and graph provide a means of answering questions you might never think to ask. They’re designed to be snippets of … Read more
It’s that time of year again. Thanksgiving and Christmas turkeys are being prepped. New Year’s celebrations are being planned. SEO content predictions are being made. We published a 2014 Social Media Guide at the start of the year that talked about new trends, solutions, and predictions. We covered social media and marketing trends to live … Read more
You’ve heard it repeated over and over, ad nauseum. It’s a cliched phrase. And yet, we’re going to say it again anyway (with enthusiasm!), because it’s true: Content is king. (Or queen ?.) In other words, it’s kind of a big deal. Without content, you can’t rank on Google’s first page. Nope. Never. It’s not … Read more
Argh, me mateys! There be fewer torrents ahead! Who doesn’t love pirates? Google, and those of us who take pride in our creations from movies to music to content. We’re not talking about spunky and sometimes spooky fantastical characters. We’re talking about real, live cyber pirates who hand users illegal versions of programs, movies, music, … Read more