create good headlines Archives

Love at First Click: 10 Ways To Create Your Best Headlines This Year

Of all the people that visit your blog, 80% of them will read your headline: and only 20% of them will go on to read your body copy. While that may seem like a dismal statistic, it holds some serious power for the people who get headlines right. The reason for this is that when … Read more

Sprinkles and Icing Make the Cake: 4 Ways to Create Captivating Headlines

by Adam Oakley

When browsing through your Facebook and Twitter feed, you are inundated with headline after headline. Some are trying too hard and some not hard enough, but when you come across something called “13 Celebrities with Voldemort’s Nose” you just know you are going to click on that. Who wouldn’t want to see James Bond morphed … Read more