SEO & GEO
Why Local Content Matters & How to Write Geo-Targeted Pages Successfully
If you want to rank in local SERPs, you need to write long-form local content. This is especially true if you run a local business. In fact, it’s an absolute…
The Write Blog
Written by people. Built for authority. Practical content marketing advice from senior writers and editors. Since 2011.
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SEO & GEO
How to Choose the Right Keywords to Optimize Your Content With
You know that keyword research is important, but it can be so hard when it comes down to the nitty-gritty of how to choose the right keywords. In addition to…
Copywriting Craft
How to be a Creative Copywriter: 5 Unique Tips From Inside the Industry
I got my degree in Literature. In school, my days were spent waxing poetic about Russian authors and attempting casual leans with boys in skinny jeans and black turtleneck sweaters.…
Content Strategy
How To Come Up With Provocative Content Ideas Your Audience Will Love
That dreaded cursor in Word... It just sits there, blinking at you, demanding that you type something incredible. But you’ve hit a wall. The well on content has run bone…
Copywriting Craft
What to Expect from a Copywriter for Hire
If you’re in pursuit of a copywriter for hire, you’re probably wondering what to expect from the process. That's especially true if you’ve never hired a writer before. Luckily, copywriters…
Content Strategy
Success Story: How Express Writers Helped a Digital Marketing Agency in Need & Boosted Their Clients’ Online Results
When Matt Janaway, CEO of England-based digital marketing agency Marketing Labs UK, realized he needed copywriting help, he knew just who to turn to. Janaway had worked with us before,…
Content Strategy
The Secret Sauce of Content That Gets Noticed & Read Online: A Guide to Authoritative Content
Angela E is an expert authoritative writer at Express Writers. Do you remember the Internet's early days, when Yahoo! was king? For those too young to remember, there was a time when…
Copywriting Craft
How Professional Copywriting Services Can Keep You Sane (& Save You Time)
If you work in online marketing, you probably know what it feels like to have too much to do, and not enough time. While this applies to virtually all sectors of…
Content Strategy
5 Ways to Make Your Content Better Than Your Competitors (& How We Outperform Ours)
In a world where more than 27 million pieces of content are shared on a daily basis, it can be difficult to stand out from the “content sea” long enough…
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