Content Strategy
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Brand recognition in the twenty-first century is an uphill battle, but with a bit of forethought, any brand can position itself where the users are. The hardest part is engaging…
Annie is a Content Manager at Express Writers. Content distribution channels provide a means of connecting with your audience on a number of different levels. These channels can include (but…
The digital age has introduced a number of advancements in the realm of communication. Never before in the history of mankind have people been able to connect so freely and…
In a world where the answer to every unanswerable question is “Google it,” it is easy to see why marketing people really want to be friends with the almighty search…
Welcome to my Great Content Roundup, folks! Today, I’m looking at a big question that applies to businesses of all sizes. When do you start promoting yourself (your content, your…
Marketing and branding are two of the major buzzwords that we use in the industry. The confusing part is that non-industry professionals often mix up branding and marketing and use…
Be honest. Don’t you wish creating fresh, hot new content every week was easier than it is? I know I do. No matter how many cool copywriting tricks you’ve got…
Happy April Fools’ Day! Depending on how much your friends or family like to prank, we’ll be considerate and avoid all pranks away this morning with this blog (you’re most…
A constant content flow that has the power to keep you and your brand in the public eye is an invaluable asset. Nonetheless, the process of creating fresh, reader-oriented, 100%…
Want to create buzz around your brand, build trust with your audience, and add tons of fresh names to your email list – all at the same time? Create an…
If you are less interested in the way in which your brain perceives colors and more determined to find out how a picture of a dress had the power to…
As you well know, 50 Shades of Grey was recently released in theaters amid a bunch of excitement and scandal. It made $93 million in just four days, and its…
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