This post was updated September 2019. Over 60% of all businesses agree their main problem is generating enough leads and traffic. But why is it so difficult? ☹ The days where you could throw money at ads and expect results are over. A staggering 96% of American users don’t trust ads, and they’re not alone … Read more
Online marketing is a jungle. Over the course of the last few years, the biggest search engine of them all has confirmed this assertion by releasing Pandas and Penguins (and possibly a few other creatures that remain hidden), whose intention seems to be to steal the food from the mouths of online marketers. Why Is … Read more
It’s big, scary, and it’s HERE: Google Penguin 2.0. Officially launched on May 22 and termed the “Webspam” update, this Google algorithm beast is dedicated to targeting anything considered “blackhat” in terms of SEO, and is supposed to dig deeper than its predecessor in the know-how of what website content to rank (and what not … Read more