Written by people. Built for authority. Practical content marketing advice from senior writers and editors. Since 2011.
Alecs is the Client Accounts Manager at Express Writers. Content is a little bit like clothing. We all know which types we like best and, after awhile, it’s easy to…
The other day, I was poking around in my favorite SEO analytic software of choice, SEMrush, checking on our rankings. My team at Express Writers has a Guru subscription there that…
Big news in the Interwebz! Officially on October 26, 2015, Google released news that it has begun using an artificial intelligence page ranking system called “RankBrain.” This AI (Artificial Intelligence)…
If you run a business, there’s no doubt you’ve been told you need to be busy on social media channels. But, essentially you need to know that your efforts on…
Today, the online marketing industry is booming. 40% of the world's population has an online presence. In total, over 3 billion people use the internet; a number that went up from 738 million to 3.2 billion in the…
For any kind of marketer, Twitter is a hugely powerful tool. This social media platform has more than 304 million monthly active users: it’s a way for information to travel faster…
When you need a lot of content for your site and you need it done right, these three options usually come to mind: You can do it yourself. You can…
Originality – it’s what we all crave, isn’t it? Whether it comes in the form of fashion, food, fitness, or content, original content (useful, unique, engaging) is important to consumers…
We’ve all been there. You launch a blog and create great content and then you wait anxiously, obsessively checking your blog stats and waiting to see a drastic boom in…
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