Written by people. Built for authority. Practical content marketing advice from senior writers and editors. Since 2011.
Anyone who has ever dabbled in the online content marketing community knows that research is everything. Shoddy research means that you wind up with shoddy facts, which can cost you…
Have you ever stopped in the middle of creating your online content, whether it be a social media post, blog, or other piece of online content, not sure what the proper word…
Are you a member of and active in social media groups, to further your online marketing and social media traction? If not, it’s likely that you’re missing out on huge…
You’ve probably heard of Snapchat: the funky video messaging app that allows your friends to send you ten second clips of the action at Walmart or a dog doing something…
For many years, “keyword density” was the holy grail of SEO content. There have been dozens, if not hundreds of theories on what the optimal keyword density is, from formulas produced…
While more brands are wrapping their heads around the idea of outsourcing their content needs to professional writers, many have yet to understand the importance of hiring a technical copywriter.…
There’s a hot new player in the world of content creation, and it’s called a gifographic. Gifographics are the next level to the amazing visual content piece known as an…
Why does my Twitter character limits hit the max so quickly? For as long as the bird has been on the social media scene, you’ve been asking yourself that question and…
For all of its effectiveness and value, content marketing is hard. Fortunately, there are a variety of tools to help make your content marketing efforts easier, more effective, and more…
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