Copywriting Craft
12 Ways The Walking Dead Creates Content To Die For
Zombies. Blood. Skin falling off. Desperate survivors. You can’t turn it off, though. Is it magic? No, it’s just AMC’s The Walking Dead. Unless you’ve been holed up trying to…
Copywriting Craft
Copywriting
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Copywriting Craft
Have You Audited Your Content Lately?
The one thing you know that is absolutely vital for your company’s online presence is the need for great content. You have your website all laid out, you feel like…
Copywriting Craft
15 Ways to Keep Your Content Flow Organized
Do you have some awesome topic ideas and great content marketing planned out, but you accidentally forgot to write it down? Or, you might have hundreds of sticky notes around…
Copywriting Craft
Copywriting Showcase: The Impeccable Writing of Neil Gaiman
Whether you’ve read his stories or not, Neil Gaiman is a known name in the literary world and I am certain you’ve seen his name when shopping at local bookstores.…
Copywriting Craft
10 Authorities on Copywriting
Inexperienced copywriters tend to think that creativity is the gift from above that automatically determines the quality and effectiveness of their content pieces. In reality, efficient, target-oriented copy that actually…
Copywriting Craft
Copywriting Success: The 4 Ways Denny’s Grand-Slams Content Marketing
Sassy and smart – it is the way of the Internet and Denny’s knows it! This brand is a perfect example of how to create amazing content whether on social…
Copywriting Craft
How Under Armour Wins At Copywriting: The 10 ‘I Wills’ of Content Writing
Chances are that you have heard of Under Armour. They are well known for their ultra-warm athletic clothing, serving not only athletes, but those who are looking for top-quality clothing…
Copywriting Craft
12 Ways to Write Awesome, Useful, Engaging Content
From the outside, content marketing might appear simple. Great writers sneeze and create compelling blog posts, right? It’s not that hard. The reality is, however, that even the best writers in this industry…
Copywriting Craft
Mr. Funnyman: 3 Key Ways Stephen Colbert Wins at Copywriting
In a “why so serious” world, we desperately need people who bring laughter to our lives and Stephen Colbert is one of those humorous champions! Along with people like Jon…
Copywriting Craft
15 Holly, Jolly Blogging Ideas (BONUS: Getting-Started Intros)
When it comes to content marketing, blogging is always in season. All puns aside, with the holidays right around the corner, you might be looking for festive ways to spruce…
Copywriting Craft
A Dream is a Wish Your Heart Makes: How Disney Does Copywriting
A pair of mouse ears and a big castle – these are internationally recognized symbols that mean that you are about to watch an incredible movie or are heading to…
Copywriting Craft
Great Copywriting in Action: The Big Bang Theory
As copywriters, our goal is to make an impression. The businesses enlisting our unique services depend on our skill and talent. And they depend on more than sheer technical knowledge;…
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