7 Email Marketing Best Practices in 2025
Some people think email marketing is outdated. However, today’s trends indicate that it is still one of the most popular and effective digital marketing tools. About 59% of consumers report…
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Some people think email marketing is outdated. However, today’s trends indicate that it is still one of the most popular and effective digital marketing tools. About 59% of consumers report…
Email newsletters are one of the most powerful tools in any marketer’s toolkit. They allow businesses to connect directly with their audience, share valuable content, and build lasting relationships. However,…
Email marketing is a fantastic method for attracting and retaining customers for the long haul. Through email, you can even build a loyal community and create a strong relationship with…
It’s predicted that 333.2 billion emails will be sent and received each day in 2022. It’s proof that email marketing is far from dead. So, if you haven’t gotten your…

Email marketing is a quintessential element for a successful marketing plan – yes, even in 2020. Email is convenient, a direct line of contact, and not super intrusive in our…

Your email is only as good as the words inside it. It doesn't matter how many fancy graphics or photos you have, whether your words are carefully branded with colors that…

It's the beginning of a new year — the best time to ditch outdated practices and hop into future marketing trends. While it's obvious that social media marketing will continue to evolve…
Email is still very much alive today. 59% of marketers find email to be their most effective channel in terms of revenue generation. Plus, for every $1 spent on email marketing, $44…

It’s a technology even older than dial-up internet. Despite its age (it was invented almost half a century ago), email is still going strong. It’s like that aunt of yours…

Have you ever wondered how effective your emails are? Do they leave an impression, or just end up in the trash folder? It may be that you measure email success…

It’s time. You’ve spent hours crafting the perfect email. You’ve agonized over the words you’ve included, written and re-written every sentence, and considered your reader at every fork of the…

Alecs is our Client Accounts Manager and a ten-year-veteran copywriter. Email newsletters have been around for a long time, as a successful means of helping businesses communicate with their customers.…
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