long tail keywords Archives

The Content Marketer’s Café with Julia McCoy, Episode 3: How to Use Long-Tail Keywords Naturally In Your Content for SEO Success

Keywords = key phrases, focus keywords and secondary keywords, broad keywords, long-tail keywords… These can often pose quite a challenge to writers. It’s not the keywords themselves. Those tend to be pretty straightforward. It’s the often odd combinations of words in ways that are anything but grammatically correct. Add to that a general lack of … Read more

How to Write Content for SEO: 7 Steps to Great SEO Writing

by Adam Oakley

Writing content for SEO (search engine optimization) is a necessary, vital skill for online marketers. Just look at some of these stats around search… 70.6% of ALL web traffic on the entire web now originates from Google, per a Backlinko/Sparktoro study. Publishing valuable SEO content brings in 67% more leads than NOT publishing strategic SEO content, says … Read more

Why Long-Tail Keywords Are Winners to Focus On In Your SEO Copywriting

by Adam Oakley

If your goal is to rank well in the SERPs and draw as many qualified leads as possible through your content, aka online SEO copywriting, long-tail keywords are going to be your best friend. Here’s a simple example to illustrate just what I mean: as it stands right now, Amazon rakes in a whopping 57% of its … Read more