Blogging is crucial for brands and businesses. One simple reason: marketers that blog get 67% more leads than those who don’t. If you haven’t launched your blog yet, or you have one but you’re not yet serious about it, it’s time you make that commitment. And I’m here to help you. If you’re ready to write for … Read more
You’ve got a blog, but where are the readers? It’s gotten to the point where you’re wondering if you’ve got something worthwhile to say. If you’ve had this thought, even though you don’t know how to put it in action yet, I have good news–you’re headed in the right direction. It’s not just about reaching … Read more
Nowadays, it seems like everyone has a blog. But have you ever stopped to consider why? For one, many people misunderstand the purpose of blogs. Blogs go far beyond the mundane – they’re used for everything from showcasing personal writing to offering actionable tips that can help people solve problems and make their lives better, raise … Read more
About 15 years ago, it was virtually unheard of for businesses to have their own blog. At the time, blogs were mostly diaries in disguise (Livejournal, anyone?), and very few companies had even heard of the concept of blogging for business. Content marketing was anything but a topic of conversation, and some small businesses lagged … Read more