Content Strategy
9 Of The Worst Phrases In Content Marketing
In the world of business and sales, words are powerful. Copywriting not only involves captivating and educating your audience, but also choosing the right words to say. It shouldn’t come…
The Write Blog
Written by people. Built for authority. Practical content marketing advice from senior writers and editors. Since 2011.
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Content Strategy
The Great Content Roundup: Week 3, Topic Content and SEO
Greetings, folks! On week three of the great content roundup, I wanted to specifically pull out links that talk about content and SEO in 2015. I’ve been seeing…
SEO & GEO
Four Predictions On The Future of G+ In 2015
There have been a number of conflicting reports surrounding G+ in 2015. A handful of writers claim that Google+ is seeing its last days as a valid product and that…
Content Strategy
Why the Future of Content Marketing is Bright
As a small business owner, the concept of content marketing makes you raise an eyebrow and ask yourself lots of questions that might include: Do I really need a content…
Content Strategy
The Great Content Roundup: Week 2 – Topic Content Curation Tools
Hi everyone! Today, I’m choosing to talk all about great content curation tools. I think there are awesome ways you can find and curate great content for your business,…
Copywriting Craft
10 Authorities on Copywriting
Inexperienced copywriters tend to think that creativity is the gift from above that automatically determines the quality and effectiveness of their content pieces. In reality, efficient, target-oriented copy that actually…
Content Strategy
How Much Do Your Content Headlines Matter?
We have always been taught not to judge a book by its cover. But if looks are deceiving, what are the actual factors worth considering when it comes to selecting…
Content Strategy
The Great Content Roundup: Week 1, Topic Content Curation
We’re starting a series of curated posts, called The Great Content Roundup. Welcome to Week 1! What to Expect? In these “roundup” posts, we will summarize and link to…
Copywriting Craft
How Under Armour Wins At Copywriting: The 10 ‘I Wills’ of Content Writing
Chances are that you have heard of Under Armour. They are well known for their ultra-warm athletic clothing, serving not only athletes, but those who are looking for top-quality clothing…
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