Content Strategy

The Great Content Roundup: Week 3, Topic Content and SEO

The Great Content Roundup: Week 3, Topic Content and SEO

 

Greetings, folks!

 

On week three of the great content roundup, I wanted to specifically pull out links that talk about content and SEO in 2015. I’ve been seeing some great stuff on the Internet circulating around this hot topic and wanted to share my favorites from this week.

 

As you know from my past posts, I strongly believe that content IS SEO. Therefore, this will revolve around content marketing and everything SEO related. There are some great articles here, so enjoy, and feel free to share or leave a comment!

 

 

To end the discussion, here’s a great infographic from WebProfits on content strategy:
Web Profits Content Strategy

 

 

 

Adam Oakley

Adam Oakley

President & CEO

Adam Oakley is the President and CEO of Express Writers. He acquired the content marketing agency in 2021 and repositioned it through the AI disruption, shifting it from a founder-led brand to a team-led one on a simple principle: authority is built by people. Adam brings more than fifteen years of operations and client-services leadership to the agency. Before Express Writers, he spent twelve years helping scale AltSource, a software development and IT consulting firm, from $500K to $30M in revenue and from five to more than 200 people. There he ran Fortune 500 client services, co-negotiated a $72M anchor engagement, and led the technical due diligence on the client's roughly $1B sale, exiting as Managing Partner. Earlier, he built the marketing and early-SEO function for a specialty manufacturer, where his content roots began. He holds a B.S. in Business and Communications from Oregon State University. Adam writes on content strategy, operations, and building durable authority in the AI era.

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Senior-team work, named editors, fact-checked.

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Quarterly notes from senior content marketers.

Real practice from the people who write and edit the work. No AI fluff, four times a year.