Content Strategy
Is The Dress Blue and Black or White and Gold? How It Went Viral
If you are less interested in the way in which your brain perceives colors and more determined to find out how a picture of a dress had the power to…
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Written by people. Built for authority. Practical content marketing advice from senior writers and editors. Since 2011.
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Content Strategy
50 Shades of Content
As you well know, 50 Shades of Grey was recently released in theaters amid a bunch of excitement and scandal. It made $93 million in just four days, and its…
Copywriting Craft
10 Ways to Create Beautiful Content: Storytelling, Visuals & More
We all want to craft content pieces that engage our readers and give them something to talk about. Nonetheless, we are fully aware of the fact that our audiences are…
Content Strategy
A Guide To Guest Blogging: A Big Boost For Your Business
Guest blogging is one of the best ways to increase traffic, generate leads, and build brand awareness. From a business perspective, well-chosen guest blogging opportunities can result in a massive…
Content Strategy
The Great Content Roundup: Week 7, Succeeding on Social Media
Thanks for joining me this week, everyone! How’s your social media doing? I know: it’s a loaded question. But it’s one that’s frequently in discussion. Should I keep or kill…
Content Operations
Should You Use Acronyms and Emoticons On Social Media? A Brief Guide
Acronyms and emoticons are a vital part of the Internet and many have been around for a really long time! There are quite a bit more now than the basic…
Content Strategy
Is Syndication Scary? 3 Rules to Successful Content Syndication
Crafting original, relevant, engaging content on a regular basis is only half of the job that any small business owner has to complete on time and on a budget. The…
Content Strategy
What Sets Express Writers Apart From Other Content Agencies?
When clients are looking to find a perfect copywriting agency, they will always ask what sets our agency, Express Writers, apart from other content agencies. This is a valid question,…
Content Strategy
The Great Content Roundup: Week 6, Why Today Is the Best Content Era
Howdy, folks! This week, I wanted to talk about something I’ve seen everywhere online recently, either in tangible topics or in a thought behind the topic. It’s the fact that…
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