Written by people. Built for authority. Practical content marketing advice from senior writers and editors. Since 2011.
Over the years, marketers have come to realize that Google's algorithm updates have been trying to build an Internet in its own image, especially true in the Google Phantom update.…
Understanding how powerful copywriting, and in a bigger picture, all of content marketing is doesn't require you to look any further than the sheer amount of content that is produced…
You’ve spent days researching your next blog post. You’ve double-checked all facts, reworded each fragment very carefully and analyzed and improved your CTAs. At the end of this lengthy, time-consuming…
Creating content that gets shared on different platforms at a fast pace can be a real challenge. As social networking websites have developed into visual mediums par excellence, crafting eye-pleasing…
Getting likes and shares on social content is a great way to see your business having an impact on clients. While you’re working on getting those likes and shares, you…
When you think of the 4th of July, you probably think of barbecues, fireworks, and hanging out with friends. We think about what we’ll be writing and delivering to our…
Remember earlier this year when Google once again shook up content ranking as we knew it with some mysterious update they wouldn’t even admit to? Now it has a more…
Gary Vaynerchuk. If you haven’t heard of him, I really don’t know what kind of marketer you are. (Kidding! Or not...) For a start, he’s a reputable entrepreneur, public speaker,…
In our infographic below, we're exploring why you should repurpose content, why Twitter should be a major focus, and six easy ways to repurpose content. Plus, four killer tools you can use. Get started on…
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