Written by people. Built for authority. Practical content marketing advice from senior writers and editors. Since 2011.
Picture this: You have tons of amazingly creative ideas and are starting (for real, finally) your new business. Or, you’re launching a book, or even a new service inside your…
This post was updated in December 2019. Do you want to learn how to add a blog feed to your site? Maybe you have the best blog on the web.…
I remember those days… the good ol’ days of G+ Authorship. Your picture would show up next to your website/blog, if you set it up correctly, like mine did: …
Anyone who has ever heard the story of Scheherazade (pictured in our featured image) knows that storytelling can be a lifesaving skill. In the tale, Scheherazade was destined for beheading…
It’s that time again: social media and all the changes! Twitter is up to something again, and no one is entirely sure if this change will be detrimental or just…
If you’re not familiar with Periscope, it’s time to learn all about it. Owned by Twitter, Periscope is a video app that allows users to take real-time video and post it to…
Sarah Shade is a Content Specialist at Express Writers. Regardless of niche, vision, profit margins and aspirations, you and all business owners have one thing in common. You give your…
Are you a business marketer new to content marketing? If so, you probably already know that your best audience is found online, and now you're trying to find out the…
If you’ve ever heard of popular worldwide accommodations broker Airbnb, it's likely that you're familiar with the company's beautiful, sleek marketing materials. Did you know, however, that Airbnb is currently standing out…
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