If you’ve spent any amount of time on the internet, you’ve probably heard terms like “hack” and “hacking.” In the blog-o-sphere, these terms have been used to mean “clever solutions to tricky problems” or “tricks to make your life easier.” If you Google “hacks,” you can see this clearly – the results are all about … Read more
We’ve all heard it: while 80% of people read headlines, only 20% read body copy. What does that mean in practice, though? In other words, how do you create headlines that entice that elusive 20% to keep reading? Or to share, comment, and convert? The truth is that viral headlines are rare, and they take time, effort, … Read more
Editorial calendars are an essential part of any content creator’s life. They keep you organized and allow you to strategically plan your content (whether that’s blog posts, videos, social media content, etc.) for maximum results. In this week’s #ContentWritingChat, we talked all about the benefits of having an editorial calendar, plus a few tips on … Read more