Written by people. Built for authority. Practical content marketing advice from senior writers and editors. Since 2011.
Welcome to my Great Content Roundup, folks! Today, I’m looking at a big question that applies to businesses of all sizes. When do you start promoting yourself (your content, your…
4/21. "Mobilegeddon." The biggest Google update since Panda and Penguin. There is a new Google update arriving on April 21, and this time around it is a large one that’s pretty…
Let’s face it: not all brands that we hear about are as hip, recognizable, popular and well-established as Old Spice, Coca Cola or Red Bull. As a content creator, you…
Marketing and branding are two of the major buzzwords that we use in the industry. The confusing part is that non-industry professionals often mix up branding and marketing and use…
Excuse the hiatus, folks – it’s been exactly 5 weeks since I wrote a Great Content Roundup! What exactly was I doing that was more important than the Great Content…
The birds are singing, the grass is getting greener, and all that snow is finally melting; that must mean spring is finally here! One of the things I love about…
How do you become an expert blogger? This is a question that’s asked by many aspiring content creators. And it’s a good one. After all, blogging and content marketing are…
Be honest. Don’t you wish creating fresh, hot new content every week was easier than it is? I know I do. No matter how many cool copywriting tricks you’ve got…
Happy April Fools’ Day! Depending on how much your friends or family like to prank, we’ll be considerate and avoid all pranks away this morning with this blog (you’re most…
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