Copywriting Craft
It’s Time to Update Your E-Commerce Content Marketing
AI has come a long way since it first debuted. From being nothing more than a bag of bolts to running a vast majority of our everyday lives, it seems…
The Write Blog
Authority is built by people. Practical content marketing advice from senior writers and editors. Since 2011.
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Content Operations
Do You Need a Medical Writer? (6 Reasons You Do)
Do you own or operate a medical practice with an online presence? A medical writer can help you create authoritative content that resonates with your audience. Why should you focus…
Content Operations
The High Cost of Low-Quality Content: How Cutting Corners Can Damage Your Brand
Content quality plays a direct role in how customers perceive your brand. Engaging, well-written content establishes authority and trustworthiness, showing customers that a brand values their time and business. On…
Content Operations
How to Hire the Right Travel Writer Every Time
Imagine your brand’s content so vivid that readers can feel the silica-white sand of Tulum Beach between their toes, or taste the rich, juicy flavor of the world’s rarest meat—…
Copywriting Craft
Should You Hire a Tech Writer or Do It Yourself?
Businesses need to deliver high-quality content that not only informs but also enhances the user experience. Crafting that content can be a challenge. This is where hiring a technical writer…
Content Operations
The Only Newsletter Templates You Will Need
Email newsletters are one of the most powerful tools in any marketer’s toolkit. They allow businesses to connect directly with their audience, share valuable content, and build lasting relationships. However,…
Content Strategy
10 Benefits of Hiring a Content Manager to Support Your Outsourced Content Team
The demand for consistent, high-quality content has never been greater. As businesses seek to grow their online presence and engage with customers through blogs, newsletters, and social media, many turn…
Content Strategy
Content Marketer vs. Marketing Content Writer: Which Is Best for You?
Everyone who spends much time around words develops pet peeves around specific misused phrases. One of my pet peeves is when writers interchange use and utilize. For those who aren’t…
Content Operations
Your Complete Guide to Optimal Keyword Placement for SEO
When making a sales pitch, you want to sound eager but not desperate, but you also don’t want to sound too indifferent. Keyword placement for SEO in content requires a…
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