Social Media

Views Don’t Pay the Bills: What Happened After I Hit 85,000 Views and Went Viral on LinkedIn

Saturday, January 26. I was browsing LinkedIn while wrapping up some work. Now, I try not to open my laptop much on weekends, but I'm an entrepreneur. You know what that means -- sometimes, we work on weekends. That particular week had been quite the doozy. Our team...

Google Plus Shuts Down: What You Need to Know (R.I.P. June 2011 – October 2018)

Another social media platform bites the dust. Google Plus is shutting down. Google officially made the announcement on October 8, 2018. Google is calling this move part of “Project Strobe,” an initiative they say is a review of their “philosophy” around third-party...

What Facebook’s Social Media Algorithm Changes in January 2018 Mean for Content Marketers

When you are on Facebook, do you ever realize that suddenly, you see a post from a page that you hadn’t seen in a really long time? In fact, you might have forgotten you'd liked that page at a certain point in near-obsolete history. That scenario probably sounds very...