Copywriting Craft
How Does Your Content Look At A Glance? Creating Irresistible Content
Do you know what “the glance” is? It’s the .7 seconds that we have to win readers. In that tiny time period, we have to get the audience to take…
The Write Blog
Written by people. Built for authority. Practical content marketing advice from senior writers and editors. Since 2011.
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Copywriting Craft
Great Copywriting In Action: Creative Artist Amanda Palmer
Image source: TED Amanda Palmer is an artist that knows how to make a splash and uses great forms of copywriting. From her stint with the Dresden Dolls to her…
SEO & GEO
Still Spending Money On Links? Why You Should Buy Content Instead
Back in the "pre-historic" days of Google, just before the first major Pandas rolled out in all their glory, there was such a thing as links. Through the use of links, from the use…
Content Strategy
What Are Content Delivery Networks (CDN)?
Have you been noticing the term “content delivery networks” or “CDN” hanging out around a few of your favorite sites? Have you heard that it is really quite useful to…
SEO & GEO
Local SEO: How To Optimize & Rank With Well-Written Landing Pages
One way online content really wins the game for Internet marketers is through local keyword optimized landing pages. How so? Well, let's put this in action. For example, if someone…
Copywriting Craft
The Olympics 2014: Gathering Copywriting Inspiration From the Games
The 2014 Olympics were filled with talented people, glorious uniforms, and humor. It had its own twitter feed, and memes from different events were usually on the Internet within an…
Content Strategy
How to Avoid Content Clutter
Great content is a top way to get in Google’s favor today. But with all the content variations you could and should publish, how do you correctly sort? Blogs, articles,…
Content Operations
When Should You Post Your Social Media Content? Is There A Magic Time?
How do you successfully get the most views to your social media updates? It seems almost impossible and can be a major letdown when you see someone randomly go viral.…
Content Strategy
Does Content Rule The (Online) World?
What comes to your mind when you hear the term “online content?” You might think of anything from the content populating your website and blog to social media presence, and…
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