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Why & How To Publish a Book on Amazon Kindle (Infographic)

Why & How To Publish a Book on Amazon Kindle (Infographic)

Do you know just how powerful the Amazon Kindle e-book marketplace is today? How do you get started when it comes to being published in this powerful arena? Learn amazing stats about the Amazon Kindle world and how you can get started publishing a great Kindle e-book in our infographic. Full transcript below. Don’t forget – if you found this useful, we love shares, comments, and spreading the love! 
Publish on Amazon Kindle infographic
Transcript

Why & How To Publish a Book on Amazon Kindle (Infographic)

Did You Know? Crazy Stats About The Popularity of Kindle eBooks

  • 30% of American adults read an eBook last year.
  • Over 50% of American adults own a Kindle.
  • 5% of the books sold in the U.S. are Kindle eBooks.
  • Kindle is the most popular e-reader, beating both the iPad and the Nook.
  • Amazon has a 65% share in the eBook industry.
  • At least one quarter of the top 100 Kindle eBooks available on Amazon are published by Indie authors.
  • 3% of Amazon’s 90 million unique users spend time shopping for a Kindle each month.
  • The Kindle Fire monopolizes a 14% share of the global tablet market.
  • Kindle is Amazon’s top selling product.
  • Users who subscribe to Kindle Unlimited spend more on books than those who do not.

The State of Amazon eBook Publishing

 Let’s take a specific look at how Amazon dominates the eBook market.

  • Amazon is the largest paid search engine in the world.
  • Between 2008-2013, the number of indie published books went up 437%.
  • Women write twice as many indie best-selling eBooks than men.
  • Amazon now pays writer per page their readers turn.
  • Only 16% of Amazon’s best selling eBooks were published by large publishing houses.
  • Indie authors account for 40% of the income being paid to e-book authors.
  • 31% of the books in Amazon’s Kindle store are self-published.
  • Non-fiction readers pay more for books than fiction readers.

4 Top Benefits of Publishing A Kindle eBook on Amazon

  1. Traditional publishers offer a 15-20% royalty on net revenues. Amazon Kindle publishing offers a 35-70% royalty.
  2. In the Kindle store, the shelf life of a book is forever. Put that in contrast to a shelf life of 30-60 days in a traditional store.
  3. The Kindle store features more than 810,000 books.
  4. Amazon does some of the promotion for you: the site will automatically refer your book to people searching for books in similar genres.

6 Major Tips For How To Publish a Book on Amazon Kindle

  1. Invest in Kindle-ready, high-quality formatting. If you don’t know how to do this yourself, hire a professional or use a program like Calibre.
  2. Don’t undersell (or oversell) yourself. The best-selling books on Kindle are priced from $2.99-$3.99.
  3. Consider your genre. Self-published authors consistently outsell big publishing house authors in sci-fi/fantasy/mystery/thriller and romance genres.
  4. Pay attention to word count. Bestselling eBooks typically weigh in at 100,000 words or higher.
  5. Invest in a great cover. Even though this is an eBook, the cover is still one of the most important things customers are impressed by when deciding to purchase your eBook. Sites like 99 Designs or Crowdspring are great crowd-sourcing cover options. No matter what you chose, make sure you wind up with a .JPEG file of at least 200 pixels and a height/weight ratio of 1.6.
  6. Promote Your eBook! Sites like AddictedToeBooks.com, AuthorMarketingClub.com and BooksOnTheKnob.org all offer free promotional platforms to help you get your book to the top.

Reference List

Pew Research Center: http://buff.ly/1hoJLca
The Guardian: http://buff.ly/1Q5gqPX
Forbes: http://buff.ly/1Q5gJKS
Forbes: http://buff.ly/1Lg8knW
Forbes: http://buff.ly/1VBVaYY
Forbes: http://buff.ly/1Q5hUtE
TechCrunch: http://buff.ly/1VBVXt7
CNN Money: http://buff.ly/1Lw2JvF
TechCrunch: http://buff.ly/1Lw2K2G
Publisher’s Weekly: http://buff.ly/1jbP28P
WiseInk Blog: http://buff.ly/1jbP5l4
Author Earnings: http://buff.ly/1jbP8gA
MPR News : http://buff.ly/1hp6G7l
eBook Editor: http://buff.ly/1jbPbJi
Search Engine Journal: http://buff.ly/1hp6LI9
Michael Hyatt: http://buff.ly/1VCd6mr

Adam Oakley

Adam Oakley

President & CEO

Adam Oakley is the President and CEO of Express Writers. He acquired the content marketing agency in 2021 and repositioned it through the AI disruption, shifting it from a founder-led brand to a team-led one on a simple principle: authority is built by people. Adam brings more than fifteen years of operations and client-services leadership to the agency. Before Express Writers, he spent twelve years helping scale AltSource, a software development and IT consulting firm, from $500K to $30M in revenue and from five to more than 200 people. There he ran Fortune 500 client services, co-negotiated a $72M anchor engagement, and led the technical due diligence on the client's roughly $1B sale, exiting as Managing Partner. Earlier, he built the marketing and early-SEO function for a specialty manufacturer, where his content roots began. He holds a B.S. in Business and Communications from Oregon State University. Adam writes on content strategy, operations, and building durable authority in the AI era.

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