They say that SEO writing is hard. They say there’s too much to learn. That, unless you really dedicate yourself, you’ll never make it. Plus, Google changes their algorithms so often that you’ll have to relearn everything anyhow, right? The truth is, the fundamentals of good SEO writing do not change. What it takes to … Read more
You’ve had it drilled into your head that you’re no longer writing for SEO when it comes to SEO content, and it’s all about the reader. Google’s Hummingbird was a wakeup call for those who snoozed through Panda and Penguin releases; the emphasis is all on high-quality content. So how do you write high-quality, … Read more
This blog was originally written in 2013 and has been updated Spring 2019. For years, the word outsource has had an ugly ring to it in the SEO community. People used to make assumptions that when marketers outsourced their content, this was sub-par writing. Today, however, outsourcing content has become the law of the land. The current … Read more
Important to any content strategy are the catalysts that help build a great foundation. The list of tools we’ll describe below are beneficial to any SEO writer for any part of content writing and content strategizing. They are not going to help increase word count or ensure proper placement of a keyword to get your … Read more