inspiration Archives

7 Timeless Copywriting Lessons from the Legend David Ogilvy

If you’re in the market to improve your copy and make your digital advertising more effective than it’s ever been, there’s one man who can offer some serious inspiration. David Ogilvy. One of the most successful advertisers of all time, Ogilvy is considered the father of information-dense advertising. First, let’s look at his life story–how he … Read more

TL;DR: What It Really Means & How To Use This Concept For Better Marketing

by Adam Oakley

If you’ve spent much time on Reddit, aka “The Front Page of the Internet,” it’s likely you’ve run across the term “TL;DR.” But, do you know what it really means? If the answer is “no,” you’re not alone. TL;DR is a widely used slang that means “Too long; didn’t read.” While the term itself a … Read more