copywriting basics

Why Today is the Era of the Online Content Writer

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Why Today is the Era of the Online Content Writer

Anyone who has ever studied English or writing knows just how hilarious people think they’re being when they ask “What in the world are you ever going to do with that?” It’s long been considered a source of fun and frivolity to pick on writers for their delicate sensibilities and their seemingly useless talents and … Read more

Copywriting Basics for Unique Industries: 14 Ways to Come Up With Topics

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Copywriting Basics for Unique Industries: 14 Ways to Come Up With Topics

Niche industries or unique industries have it made — they just don’t realize it. The competition isn’t as fierce in unique industries, such as high technological products. If you’re in a unique industry, it’s likely it’s just you and perhaps a handful (if that) of competitors. People are still searching for your niche, which means … Read more