On this episode of The Write Podcast, I’m thrilled to talk with the one and only Michele Linn. She was one of Content Marketing Institute’s first employees, where she was the head of editorial. She’s an industry leader who has written hundreds of articles, has...
Julia McCoy | Dec 28, 2018
Welcome to episode 42! Today I’m chatting with Brian Fanzo, a podcaster, Millennial keynote speaker, and the founder of iSocialFanz. Brian's story, which we explore in today's episode, is the epitome of "cool:" he was a helpdesk employee for the Department of...
Julia McCoy | Dec 21, 2018
For episode 41 of The Write Podcast, I’m getting into a conversation with one heckuva smart marketer, Amanda Bond of The Ad Strategist. In fact, she’s known as “the slayer of Facebook ad B.S.” And nothing could be truer. Amanda is a straight-shooting ad strategist...
Julia McCoy | Nov 29, 2018
Did you know? 83% of Americans say that a word-of-mouth recommendation from a friend or family member makes them more likely to purchase that product or service. Today, for Episode 40 (already!!), I’m honored to have the amazing Jay Baer as my guest on The Write...
Julia McCoy | Oct 8, 2018
Henneke Duistermaat is one of my all-time favorite bloggers (Enchanting Marketing). She writes copy with incredible clarity and is pretty much the queen of engaging copywriting. What's even more mind-blowing is her story. Her native tongue is Dutch, not English:...
Julia McCoy | Oct 5, 2018
Jeff Goins is a writing legend. How, you might ask? Well, you can tell by one glance at his blog, which is full of compelling posts and aptly titled Goins, Writer. Or, you can have a conversation with him like I did, and see the obvious: writing is in his blood –...
Julia McCoy | Aug 31, 2018
Today on The Write Podcast, the CEO of CoSchedule, Garrett Moon, joins me to talk about how he's grown a massive content marketing empire with CoSchedule, and a framework for prioritizing opportunities that equal major business growth: he calls this the 10% versus...
Julia McCoy | May 29, 2018
Today I'm talking to Jason Schemmel, a self-described "professional dork" who has been in the content marketing industry for 6 years. He's a social media manager at HarperCollins and works with brands online building content strategies. He's a content marketing...
Julia McCoy | May 7, 2018
How do you create content to make sure people are going to want to come back the next week? Today, I’m bringing in Chris Strub as we talk about how to create episodic content – which is content created in episodes for your audience. Creating content in this format...
Julia McCoy | Apr 24, 2018
As content creators, we regularly cite sources and use elements in our content we probably didn’t create – images, audio, video, and more. Are you sourcing and crediting these pieces in your content responsibly? Or, are you unwittingly committing copyright...
Julia McCoy | Apr 24, 2018
In 2018, just creating basic online content has become a robot's job. Billions of articles are written by AI. But content marketing, which drives people to action and creates relationships, is another story. This can only get accomplished with a human touch. This...
Julia McCoy | Apr 23, 2018
On Episode 31 of the Write Podcast, I have the honor of speaking to Aaron Orendorff. Aaron is an incredibly impressive content marketer. He’s the founder of Iconic Content, and his site slogan happens to be: "Saving the world from bad content." Seriously - one of...
Julia McCoy | Jan 25, 2018
Welcome to episode 30 of The Write Podcast! For our 30th episode, I’m doing things a little differently. It's just me in a solo episode, sharing the secrets behind how I was able to do it all last year: create and launch a course, run an agency of more than 40 team...
Julia McCoy | Jan 9, 2018
It's that time again... Welcome to episode 29 of The Write Podcast! Today, I’m excited to talk with Susan Moeller and really dig into the ins and outs of creating, building, and nurturing influencer relationships for your marketing. This is a valuable conversation,...
Julia McCoy | Jan 4, 2018
Welcome to episode 28 of The Write Podcast! Today we’re diving into a huge topic for any marketer, whether you’re just starting out or are an old hand in your niche: your marketing message. Our guest who will be offering tons of tips and advice on this topic is...
Julia McCoy | Jan 3, 2018
