It’s tough being a blogger. You spend hours of time on the web as you strategize, plan, and carefully craft your perfect post. You face deadlines, lack of motivation, and writer’s block. Not to mention, you could really use an assistant. Oh, and coffee. Lots of coffee.
Sound accurate? As a blogger, you might think that you are on your own in terms of perfecting your craft. Lucky for you, your life is about to get a little bit easier. Whether you are a seasoned blogger or you are just at the beginning of your career, there are a lot of tools available on the web that can help bloggers stay on track and fight writer’s block. Blogger to blogger, here are 5 tools that are bound to keep your fingers flowing on that keyboard.
1. The Wonders of Blogging With WordPress
Still using Blogger or another old school blogging platform? If so, it is time to get a little bit of WordPress love in your life. WordPress was originally started as a simple blog platform solution. However, it has experienced explosive growth over the last several years, morphing into the ultimate content management system that it is today. WordPress offers many benefits to bloggers, and you are truthfully crazy if you have yet to convert.
So, what is it about WordPress that makes it so spectacular for bloggers? For starters, it is super simple to use and customize. While older blog platforms only allow you to change your background and maybe your font face, WordPress allows you to create an entire functioning website around your blog.
If you are not a web designer and shudder at the thought of HTML, you are in luck. WordPress contains literally millions of themes that give you a beautifully designed website with the click of a button. It really is that easy.
To take the benefits of WordPress a step further, Google actually favors WordPress websites and blogs. WordPress also contains built-in SEO plug-ins that you can install to help give your blog an extra boost.
These advantages only skim the surface of why WordPress makes an excellent tool to bloggers. What are you waiting for?
2. Can’t Keep Track Of Your Posts? Enter the Editorial Calendar
So, this blogger tool is mostly developed by you, but it a necessity and really helps bloggers to stay organized. There are several ways to go about creating an editorial calendar; one being a simple Excel spreadsheet.
Depending on your posting frequency, you can plan your blogs day-by-day, week-by-week, or even month-by-month. Consider splitting your blog topics into categories, such as posts that are trending, seasonal, news, and how-tos.
Another way to create an editorial calendar is by literally using an online calendar. Google Calendar in particular has a pretty decent set up to help keep you on track.
If you still doubt your ability to make a solid editorial calendar on your own, there are free templates available that you can mold to fit your needs. For example, Hubspot offers a free and convenient editorial calendar to get you started. Staying organized as a blogger and knowing exactly what topic to write about will make your job a breeze.
You know what they say – failing to plan is planning to fail.
3. Never Have Any Good Ideas? Hubspot Helps With That
As one of my favorite tools for bloggers, Hubspot’s Blog Topic Generator is perfect for coming up with fresh ideas when you are in a pinch. One of the greatest obstacles that every blogger faces is wondering what to write about next. I don’t know about you, but I am not a fan of wasting time while trying to figure out my next blog topic.
The blog topic generator is super simple to use. Type in 3 nouns that relate to your industry, and click the button for instant ideas.
The disclaimer here is that this tool is not fool proof. Sometimes it generates topics that do not make much sense. A little common sense goes a long way with this tool, but I think it is a lot of fun and pretty useful.
4. Tracking Your Visits With Google Analytics
Most bloggers want to know how much traffic is pouring onto their blog on a regular basis. One of the best tracking systems, hands down, is Google Analytics. Google Analytics will give you an overview of specific blog topics that are performing well on a traffic level, and what posts aren’t making the cut. You will see your bounce rate in analytics, which gives you an idea of how engaged your audience is with your website.
Google Analytics also can measure your tracking coming in from social media, so you will know exactly how much traffic your Facebook or twitter account is pushing to your blog.
Analytics has tons of cool and useful bells and whistles. There are a lot of useful features to explore, and they can all help analyze your best content. Every blogger can absolutely benefit from the power of Google Analytics.
5. Wordfence Security Keeps Your Blog More Secure
The reality of owning your own blog is that there is a very real possibility that your site can become hacked. If you are on the WordPress platform, there is a free plug-in called Wordfence that will alert you of any potential threats that occur on your website. This includes attempted anonymous logins and security updates. Hackers can find loopholes to enter your site through old and outdated code, so always be sure to update your WordPress website as requested by Wordfence. This tool can save bloggers a lot of headache and heartache. Don’t put yourself in a position where you become the next horror story.
Now that you know 5 essential tools that all bloggers should be using, you can start increasing your productivity while making your blogging career both simple and streamlined.
Featured photo credit: ilkefoto / iStock