Welcome to episode 4 in the Write Podcast. In this episode, I met with and interviewed an incredible 14-year-old entrepreneur and published author, Caleb Maddix. My thought after I turned off the mic with Caleb: we all should strive to have the motivation this kid does!
Caleb believes (rightly so!) that age is nothing but a number, is the founder of Kids 4 Health, and is the author of Keys to Success for Kids on Amazon. He has a tremendous social media and video platform presence, with an average of 100-200 people catching every live stream he puts out, hundreds more on Facebook; and Caleb is getting ready to do huge things like changing the world. He has incredible drive and motivation. Caleb reminds me of myself; I was twelve when I finished a 200-page fiction novel and started three companies. It was great to connect and share inspiration!
For all entrepreneurs, especially those who are ready to start young: listen. I guarantee you’ll be inspired by Caleb. Enjoy!
caleb maddix

In Episode 4 of The Write Podcast, Caleb Maddix talks about:

  • His day-to-day life as a 14-year-old entrepreneur, author and motivational speaker
  • How he starts every day at 4:30 am with his dad on Periscope
  • How young he was when he had the entrepreneur mindset and lifestyle, and how his dad took that decision seriously
  • How Caleb invests hours in doing sales calls every day, and what his one tip for all salespeople is (hint: “open the door before you close it”)
  • How Caleb wrote and published a book on Amazon (in no time at all)
  • Caleb’s huge goals: 10 bestsellers, TED talk, seminar launch and more
  • What Caleb’s advice is to hopeful entrepreneurs listening today

If you like what you hear, please leave me an honest rating and review on iTunes by clicking here. It will help the show and it’s ranking in iTunes immensely. I appreciate it! Enjoy the show!

Transcript: Episode 4 Inspirations from a 14-Year-Old Entrepreneur, Author & Motivational Speaker, Caleb Maddix

Julia: I’m your host, Julia McCoy, and today I have a 13-year-old entrepreneur and published author, Caleb Maddix, with me. He believes that age is nothing but a number, is the founder of Kids for Health and is the author of Keys to Success for Kids, a book you can find published on Amazon.
Thanks for joining me today Caleb.
Caleb: Thank you so much for having me. I’m looking forward to this interview, and the lives that we can help, who we can inspire.
Julia: So I wanted to start just talking about your day-to-day life, being a 13 year old entrepreneur which is definitely an awesome thing that you’re doing, and you have a published book out.
So tell me a little bit just about your life, being that young and being an entrepreneur.
Caleb: Well let me kind of explain who I am, kinda give a deep view for all the viewers out there because they’re listening to us.
My name is Caleb Maddix, and I’m 14 years old and like Julie has been talking about I’m the author of Keys to Success for Kids, I also own my own company, it’s called Kids For Success, and I do a lot of speaking and everything like that but really my goal in life is just to motivate people and that’s what I’ve been doing.
So that’s really what happens in my day-to-day life. I wake up every single day at 5 AM, or at 4:45 AM, I get ready at 5 AM, meet my dad and we go out, we do this thing called Periscope, which is basically like a live video stream. So we’ll get motivation there, we have a couple of 100 people watch that, then once we are done with that we will come back in.
We’ll get a good work out and we’ll have breakfast, and then normally after that I’ll do my school work, because I’m home-schooled. So I’ll do my school work after that I’m going to have like probably two or three interviews lined up normally. So I’ll do that and then after that I like to take the next two hours to kind of do whatever I have to get done for that day, and then after that for like four hours I just make sales calls trying to get kids in my company, Kids For Success.
Honestly my day always changes, it’s always varying because of the fact that as an entrepreneur it most likely is gonna change, because sometimes I’m travelling, sometimes I’m speaking, sometimes I’ve got an interview.
[clickToTweet tweet=”I just motivate people and that’s literally what I spend my entire time doing. – @calebmaddix #quote” quote=”But really all you need to know about my day is I just motivate people and that’s literally what I spend my entire time doing.”]
Julia: Amazing, that’s a really packed schedule, it’s good you’re committed.
Caleb: Well you gotta get a lot done, I always say time flies but you’re the pilot.
Julia: Oh! that’s awesome.
Caleb: So what are you doing with your time? Are you crashing it? or are you using it to get to your next destination.
Julia: I love it that was great.
Caleb: Thank you.
Julia: So you mentioned using Periscope, and that’s how I found you. That’s how I came across you. Tell me a little bit about how you use Periscope in your marketing, getting your name out.
Caleb: Yeah, definitely. I use Periscope as a way to connect with people, for those who don’t know what Periscope is, as I said before it’s basically you go live and you could start to talk.
Just like a video blog except that other people will come in, and they’ll comment. They’ll ask questions and stuff like that. I really try use Periscope as three things. I use it as a way to learn, I learn from a lot of people, I watch other people’s Periscopes. Number two when I use it as a way to kinda generate business.
[clickToTweet tweet=”‘If you socialize you will monetize.’ – @calebmaddix @writepodcast #quote” quote=”The majority of my business comes from social media. I always say if you socialize you will monetize, and I’ve been able to monetize social media by socializing, meeting a lot of people.”]
As a number three it’s my way to give back, I mean if you think about it I can work at my phone for five minutes, and I can get some content to people and send it out to hundreds of people, and you’d be shocked the messages I get every single day who say that my Periscopes inspire them, and change their lives or change the way that they think.
Those are really the three reasons why I use Periscope.
Julia: That’s awesome. Do you have a schedule for Periscoping, like once a day?
Caleb: I try to do it 2 to 3 times a day, but I don’t schedule my Periscopes, if I wanna do one I’ll do one, if I wanna do three I’ll do three. The reason why is because my schedule’s always changing, and I don’t wanna have to commit to whatever, but also I don’t like to force myself ever to do something, I like to feel it.
You either realize when you force it you can tell it’s a forced Periscope, my best Periscope where I have had the most people is when I literally whooped out my phone didn’t really think about it and I just started it.
Julia: That’s great advice. I think that’s the way to do it sometimes.
Caleb: Yes ma’am.
Julia: So tell me about how you started out as an entrepreneur. I saw that you had a website, and it looked like you were 9 years old in your bio.
Caleb: Yeah that was my old, old website. As I’ve experienced this my journey, I’ll try to do it quick as I answer this in every single interview, so I’ll try to make this pretty quick.
But how I started off is when I was six years old I went out to my dad and I said dad, I want to become the short stop to the New York Yankees because I love baseball, I love Derrick Jeter, I love the Yankees. So it seemed like a good fit for my life. So I told that to him he was like okay.
I was like what do you mean I just said I wanna do that, what do you think about that, dad? He said I think that’s awesome. He said to me, are you willing to make sacrifices and work really hard, and commit your life to doing baseball?
And I said yes sir I am, so the next morning I hear pots and pans banging at 6 am and my dad is like wake up, wake up.
I was like what are you doing? He said to me do you still want to play for the Yankees? I said yeah I do, he said okay get up. So we got in the car and we drove somewhere, I didn’t know where we were going. We ended up at the baseball field and then he sat me down for two to three hours.
It was a Saturday so I had no school. And he sat me down and he went over the values that I was going to live by, and how hard I was gonna work, and if I ever wanted to quit I would quit instantly instead of forcing myself. So we went over our values, we started to work really hard, my dad got me like six coaches.
We did all of this stuff and I was so dedicated towards baseball but the thing was I was this really small kid, so I had to out work every kid that I was playing against basically. And I was the worst on my team, I was the smallest and I started to go above those kids, but you can imagine this kid is working, so hard he’s doing all this he is probably passionate right? And I was I was a very passionate kid.
But my dad travels a lot and does speaking. And I was younger I had this passion but I need other kids who didn’t really have the passion. They didn’t really have dreams. They don’t wanna accomplish stuff. And I made up my mind I was gonna make it my mission that every single kid I meet I will try to give them some of my passion that I have.
So I started speaking, I started doing video blogs, I wrote a book when I was 12 years old, like literally funny story. I went over to my dad and said can I write a book? He said yeah. So I literally walked away and finished the book within a week, I wrote it. Then I started this business.
But everything comes to that and what I’ve realized I’ve drifted away from doing the short stop thing because I realized that was a stepping stone to giving me the passion to giving me the values, and now it’s going over in to my speaking my coaching, all that stuff.
That’s kinda my story the reason why I do what I do is so I can help other people be passionate about life.
Julia: Sounds like you found what you’re really good at and staying committed to it.
Caleb: Doing what I love exactly yes ma’am.
Julia: What you love, absolutely. That sounds like how I got started. I was in nursing school and I thought that that was my calling, and half way through I decided it wasn’t. Because I just didn’t enjoy it at all. And my clinical teacher in nursing school actually failed me, not because I did anything wrong but she said that she could see no passion and I had just started my writing company then. And she’s like whenever you talk about your business, I see a lot of passion so why don’t you go do that. And she failed me, I was devastated.
Caleb: That’s awesome, that’s actually a cool story. I know that probably in the moment it was hard thinking about it still.
Julia: Right, right but yeah that was my pathway to start my company.
Caleb: Awesome, that’s such a cool story.
Julia: Thank you. So sounds like your dad is your biggest supporter and has really helped you.
That’s awesome.
Caleb: Yes ma’am. Definitely. I mean my family is now very supportive of what I do, but my dad is the greatest ever, like literally if you meet him you’ll know that his entire mission of life is to be a great dad. His investment, his business is me, pretty much. And he’s invested so much into me and he set me up for the future now I’m just living out what he’s kinda set me up with.
Julia: Wow! That’s amazing.
Caleb: Yes ma’am.
Julia: So I wanted to also talk about your book being published on Amazon, that’s a big deal at such a young age.
Caleb: Thank you.
Julia: Absolutely. So, tell me a little bit how you just got started and decided to publish on Amazon, how you did that.
Caleb: I mean, most books are published on Amazon. So I just wrote a book, I’d no clue where I was gonna go, I didn’t know if I was gonna get a publisher. I didn’t know where we could find an editor to do it. We didn’t know any of those details. I literally sat down on my iPhone in the note section and started typing and I just typed through the next week and I finished the book.
It was so simple and what’s funny is you’re like that was such a big accomplishment. In my eyes I think writing a book is amazing, but in my eyes I’m not impressed with myself that I wrote the book only because of the fact that it was so quick and like such a quick deal. It so simple it was such simple thing for me to sit down writing, I don’t even like writing, but it was just about sitting down and writing and making it happen and executing on the idea.
[clickToTweet tweet=”‘So many people have ideas, but very few execute on it. That’s all I do.’ -@calebmaddix @writepodcast” quote=”Because so many people have ideas, but very few execute on it and I just executed on an idea and it’s given me a lot of results.”]
Julia: That’s the truth, it really is about the execution. I think a lot of people don’t get to that point.
Caleb: Definitely, I agree.
Julia: Tell me a little bit more about your sales calls, what makes it successful for you, what are some tactics that you use?
Caleb: The number one tip that I would give any sales person out there who is listening to this is everybody’s focusing on closing a sale, everybody’s focusing on how can I, they’re always reading books, how to close a sale they’re always watching videos.
All they study is how to close the sale.
[clickToTweet tweet=”‘Here’s the deal, you can never close the sale until you open the sale.’ @calebmaddix @writepodcast” quote=”But here’s the deal, you can never close the sale until you open the sale. You can never close the sale until you open up their minds to buy the product.”]
So the number one thing that I focus on before I ever go to the close and how people can get more closes, is if they would focus on opening up their minds first by really connecting, not just putting up a presentation that would lead to the sale, but actually have like a conversation, getting to know who the person is.
Determining is this actually a good buyer for my product? Because the worst thing that you can do is have somebody to buy your product who doesn’t really need it. I know we are like money, money, whatever. But I think the biggest thing about asking does the person need my product, and then how could I open up their mind, let them know that this is a product for them this will help them and just focus on opening up their mind and then going for the close, that’s the biggest mistake I see people make and there’s a different twist and that’s why I wanted to share that.
But I say open up their mind.
Julia: That’s excellent advice, I haven’t heard that before but I love it.
Caleb: Thank you.
Julia: Yeah, that really makes sense, open the sale before you close it. [LAUGH]
Caleb: [LAUGH] Definitely it’s like everybody is focusing on closing the door before they open it. You can’t make that happen.
Julia: That’s true. That makes sense. Also, tell me a little bit about your goals just in your future, you are so young right now and you have accomplished so much and what do you see ahead of you?
Caleb: You know this year I’m aiming to make six figures.
So I’m gonna make $100,000 this year. By 16 years old I wanna be a millionaire, by 30 years old I wanna be a billionaire.
Julia: Wow.
Caleb: I got those big goals financially. I also want to write 10 New York best sellers by the time I’m 30 years old. Me and my dad are starting this thing called the Success Stone in St. Petersburg, Florida and we wanna have a thousand people in that, it’s basically like a weekly seminar. So we wanna have a thousand people weekly coming to our seminar this year that’s one of our goals.
I want to do a TED talk by the time I’m 15 years old. I have a lot of goals. I write about them every single morning.
I started shooting for the sky because I know that I’m good enough to fly.
Julia: You cannot shoot too high, that’s what I’ve learned in business. You know I have accomplished stuff that I didn’t think would happen. I started my company, it was literally a five minute deal, I thought this company is probably not gonna go anywhere, I’m just gonna start it. Three years later it’s a six figure company and I have 60 people working for me.
Caleb: That’s amazing.
Julia: Well you can do anything. Make big goals.
Caleb: That’s really impressive, you know it’s like I was listening to Grant Cardone the other day, and somebody asked him on Periscope, they said, what’s your number one regret you know a lot of successful people get asked that question and he said my number one regret is not having big enough goals. He’s written five best sellers, he’s a multimillionaire, all this stuff, and if you think about him saying he was to do is set bigger goals, how big should we set our goals?
Julia: Exactly.
Caleb: The guy like is saying set every single goal that you have as if it were to come true and sometimes people set goals like I wanna live a good life. Well they’re not living a good life then it comes true but they are not really happy in the end, because they wish they would have accomplished more.
But you are never going to accomplish what you don’t set in your mind, and I always say listen you can’t score without a goal right, so set them big.
Julia: Great advice. Love it. So to wrap this up today Caleb what advice would you give hopeful entrepreneurs anyone who is looking to start a business or maybe get somewhere with their goals, what advice would you give them?
Caleb: My advice for all the hopeful entrepreneurs out there would be don’t be hopeful, don’t say to yourself I hope I can become an entrepreneur.
[clickToTweet tweet=”No, entrepreneurship isn’t something you become, it’s somebody, who you are. @calebmaddix #quote” quote=”No, entrepreneurship isn’t something you become, it’s somebody, who you are.”]
So if you really are an entrepreneur you should start now, instead of saying, I’m gonna be an entrepreneur, I’m gonna be whatever. So many entrepreneurs they are killing themselves with this gun.
[clickToTweet tweet=”I always say the gun that kills the most people is the gonna, I’m gonna do this, that. @calebmaddix” quote=”I always say the gun that kills the most people is the gonna, I’m gonna start the business, I’m gonna do this, I’m gonna do that.”]
Stop mentally committing suicide and go out there, start the business write the book, do that. Because rarely there is no better time than right now.
Julia: That’s the truth. Lovely, Caleb, thanks so much for being here today.
Caleb: Thank you I appreciate it.
Thanks for joining today’s Write Podcast! For more online content tips and strategies, visit expresswriters.com/blog, and now here’s your host Julia McCoy with a final message. [MUSIC]
Julia: Go follow Caleb on Twitter and Periscope at @calebmaddix.
If you’re in marketing at all you’ll love our weekly Twitter chat it, happens every Tuesday 10 am CST. Join us on Twitter with the #ContentWritingChat. We feature weekly guests experts, and we talk about all things content creation and marketing.
Also keep an eye out for my book coming out this March! It’s called So You Think You Can Write: The Definitive Guide To Success Online Writing.
Thanks for joining this episode of The Write Podcast. For more episodes go to expresswriters.com/write-podcast.