Content Consultation now available!
Your Personal Content Marketing Consultants
Get Dedicated Content Support in a Live Consulting Session
Meet your content consultant, Tara C.
Tara M. Clapper is a content development specialist at Express Writers, where she focuses on connecting clients with copy that fits their needs, guest speaking and writing on the subject of content marketing.
Tara lives a life of storytelling constantly – when she’s not helping brands realize their stories through effective content and copy, she’s blogging or speaking about it.
She spends her time out of the office managing The Geek Initiative, her own site focusing on women in geek culture, and designing and participating in story-focused LARPs (live action role playing games). Clapper has participated in panels, webinars, and events such as the Content Marketing Summit, SEMrush webinars, the CoSchedule podcast, Wizard World Philadelphia, and the #TwitterSmarter chat.
Meet your content consultant, John G.
John has a Bachelor’s degree in English and has been a full-time freelance writer since 2013. He’s worked at Express Writers since early 2016, and was one of the final five writers last year to make it through Julia’s Authority Writer training. See our Authority Content service, launched in 2016.
With a natural knack for compelling, engaging online copy, John also has an avid intelligence for the content marketing field, and eats up knowledge incredibly well and incredibly fast. He has certifications in blog writing from Jon Morrow, training in SEO from Brian Dean, an inbound marketing certification from HubSpot, and many other forms of content-marketing focused training.
John’s clients through the years have mostly been entrepreneurs and small businesses, from all over the world. He has also written for a number of other agencies over the years. Aside from creating blog posts and website copy, John excels at interviewing subject experts on behalf of his clients to improve the information in his pieces, and enjoys consulting and real-time discussions around content marketing.
In his free time, John likes reading about marketing, watching documentaries and at least thinking about maybe going to the gym.
What does my call include?
- A 45-minute guided consulting session over the phone, booked with Tara: led by you and your needs/questions about content marketing, and geared to help you realize where your content efforts should be, and best practices you should be using to achieve ROI in your content marketing.
- A 45-minute guided consulting session over the phone, booked with John (once order is placed, you’ll receive a pre-consultation call FAQ for a preview of the questions John will be asking to find your content “sweet spot”)
- Discovery, Keyword & Topic reports, delivered to you within 3-5 days after your consultation call: a Discovery report, where John identifies and discovers your best content opportunities (sweet spot: customer-centric FAQ content, and your topic of authority for high-influence content), what you could be missing with your content, and a Mini Keyword/Topic report where John researches topics and keywords based on the call findings.
- BuzzSumo Content Analysis: a PDF download from our BuzzSumo Pro account with a high-level overview of how a topic/website is performing in its industry.